Why Go With ActiveTrail Email Marketing Logo
ActiveTrail.com doesn’t need Any sort of marketing or tech experience, and even a first-time user can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you’re worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages delivered to your contacts move out at the time of day when they’re most-likely to get started. Email Marketing Logo
The platform also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you stay informed about the sort of personal interactions which are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and looking for custom attributes for their demands.
Ecommerce companies and internet shops.
Marketers who want to automate their client travels.
Benefits and Disadvantages
Landing page builder
Effortless to use
Responsive customer support
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a intelligent phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also effective at incorporating different programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered mails is a Great way to guarantee automated interaction with customers anytime they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be integrated in numerous ways in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple site builder. It allows you to easily import your contacts enter them manually, and walks you through each procedure. When you hit “make an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload images and create a gallery in your account which you readily pull pictures from in the future. Email Marketing Logo
The sending alternatives are easy to Arrange according to contact lists that you can upgrade at will. This allows you to create many variations of a targeted effort for multiple lists of people with various traits and interests, which you may track through ActiveTrail’s analytics system.
This same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially not compared to site builder websites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for later repeat use. The templates range from sterile or very threadbare ones to more vibrant and lively presentations. There are templates suited to cosmetics companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same period was answered 4 hours afterwards.
Regardless of the topic at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, in comparison to other tech Websites, ActiveTrail’s customer service may leave something to be desired. There is not any live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great tool for discovering when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two and use the machine to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique business with a small number of customers to contact, and massive corporations who can scale to massive plans. The user has the leeway to choose which plan works best for them.
The landing page creator is a Fantastic way to create a special promotional page for one-off events or revenue, and with the website’s poll and polling tools, message recipients have the capacity to weigh in about what works and does not –and then incorporate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Logo
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You can incorporate your surveys into your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing programs. Start by selecting from among the most popular pre-made templates categorized with context and purpose, such as new technology merchandise, restaurant advertising or vacation advertisement.
At this stage, half of the work has been performed for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of this service. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type to your site, which automatically adds users to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, like the amount of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, integrate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication readers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a Considerable number of solutions for marketing Automation, ensuring you engage with clients on an individual level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Email Marketing Logo
Every automation procedure has a beginning and end, but in between, pick As many or as little actions as required. You can do just about anything; for example, make an automation to send readers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to buy products they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily lets you update existing contact information without needing to edit and find individual contacts.
Another Superb source for contact import direction is that the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts were added, deleted, updated, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to rapidly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly as it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options searching for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complex and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to organize your automation in such a way so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
But even the least tech-savvy user can use the applications readily, Selecting you won’t have to employ additional staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing grade where each single Functionality can be found across each and every tier. Users don’t have to worry about not obtaining key features for picking a more affordable price program.
The pricing depends upon the number of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Email Marketing Logo
The email and SMS packages have their own independent pricing versions. These are one off payments where users receive a fixed quantity of emails or SMS to ship for a set cost, which is beneficial for businesses looking to perform just one email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective customers, which is very important to business seeking to construct their client base and expand the reach of their brand. With low costs and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.