Why Go With ActiveTrail Email Marketing Management Software
ActiveTrail.com does not need Any kind of marketing or tech experience, and even a first-time user can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you’re concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages sent to your contacts go out at the time of day when they are most-likely to get opened. Email Marketing Management Software
The platform also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size businesses, that are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and searching for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers that want to automate their customer journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns exclusively by email these days, especially with virtually everyone carrying a intelligent phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at integrating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Fantastic way to guarantee automated interaction with clients whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in multiple ways on your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a simple website builder. It allows you to easily import your contacts enter them manually, and walks you through every procedure. When you hit “create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of alternatives. Here you can upload pictures and make a gallery on your account that you easily pull pictures from later on. Email Marketing Management Software
The sending options are easy to Arrange based on contact lists that you can upgrade at will. This permits you to make many variations of a targeted campaign for numerous lists of individuals with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much selection, especially not compared to site builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of options.
The platform allows you to save Your templates for after repeat usage. The templates range from blank or very threadbare ones to more vibrant and dynamic demonstrations. You will find templates suited to cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer service query sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours later.
Regardless of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer service may leave something to be wanted. There’s not any live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for discovering when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and use the machine to personalize the messages for your customers.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a way to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business with a small number of customers to contact, and large corporations that can scale to massive plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to create a special promotional page for one-off events or sales, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data from future attempts.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Management Software
Designing and publishing a questionnaire is a simple and straightforward process. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your polls into your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing tools. Begin by picking from one of the well-designed pre-made templates categorized by context and purpose, such as new technology merchandise, restaurant advertising or holiday advertisement.
At this phase, half of the job has been done for you. All you Need to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of the ceremony. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration form into your blog, which adds users to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, like the amount of contacts opening your mails, their demographics or the proportion of contacts creating a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There’s the added functionality to program the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail offers a substantial variety of options for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, a contact or clicking on a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Email Marketing Management Software
Every automation process has a start and end, but in between, pick As many or as little activities as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choosing, another email could be sent that reminds contacts to get goods they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to update existing contact information without having to edit and find individual contacts.
Another Superb source for touch import management is that the import Background section, which provides you an overview of all imported contacts. From here, ascertain how many contacts were inserted, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly fix the matter.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of options searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the applications easily, Selecting you won’t need to hire additional staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing tier where each single Functionality is available across every single tier. Users don’t have to fret about not obtaining key attributes for picking a more affordable price program.
The pricing is based on the Amount of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Management Software
The email and SMS bundles have their own independent pricing models. All these are one off payments where users get a set amount of mails or SMS to send to get a set price, which is useful for companies looking to do a single email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is important for business seeking to build their client base and expand the reach of their brand. With low prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.