Why Move With ActiveTrail Email Marketing Marketing Automation
ActiveTrail.com doesn’t require Any kind of marketing or tech expertise, and even a first-time user can walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message campaign but you are concerned your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts go out at the time of day when they are most-likely to get started. Email Marketing Marketing Automation
The system also allows you to Heavily customize the messages so they do not come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you keep up with the sort of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there is little to lose by choosing it for a test run.
Small and medium size companies, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and searching for custom features for their demands.
Ecommerce businesses and online stores.
Marketers that want to automate their client journeys.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
No one would indicate operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop superior campaigns. It’s also good at integrating other applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to guarantee automatic interaction with clients whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a simple site builder. It enables you to easily import your contacts or enter them manually, and walks you through each process. When you hit “make an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads with an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account that you readily pull images from later on. Email Marketing Marketing Automation
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This allows you to create multiple versions of a targeted effort for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially compared to site builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of options.
The platform allows you to save Your templates for after repeat use. The templates range from blank or very threadbare ones to more colorful and lively presentations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and easy, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered effectively. A customer service query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same period was also answered 4 hours afterwards.
Regardless of the Subject at hand, The customer support responses were kind, helpful, and asked for clarifications to ensure they could be of more help.
That said, compared to other tech Websites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for determining when and how each and every contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two, and use the machine to personalize the messages for your clients.
Their autoresponder and event Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a small number of clients to contact, and large corporations that can scale up to enormous plans. The consumer has the leeway to choose which plan works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients possess the means to weigh in about what works and does not –and then integrate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Marketing Automation
Designing and publishing a survey is an easy and straightforward process. Select the query types and fill in the particulars. ActiveTrail manages everything else. You can integrate your surveys in to your automation workflows.
Choose between open ended, single, multi-select and personal info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall index of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing tools. Begin by picking from among those most popular pre-made templates categorized by purpose and context, such as fresh technology product, restaurant advertising or vacation advertising.
At this phase, half of the work has already been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of this service. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration type into your site, which adds customers to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. Additionally, integrate social networking cubes to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another route for communicating readers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s the added functionality to program the when you would like to send the SMS campaign, ensuring it reaches your clients at the most optimal time.
ActiveTrail offers a substantial number of options for promotion Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a contact or clicking onto a link.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Email Marketing Marketing Automation
Every automation process has a start and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, create an automation to send readers an email on their birthdays, then following a timed delay of your choice, another email could be sent that reminds contacts to get goods they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact info without having to find and edit individual contacts.
Another excellent resource for contact import management is that the import Background section, which gives you a synopsis of imported contacts. From here, determine how many contacts have been inserted, updated, deleted, as well as how many errors there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly repair the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never need to trawl through pages of choices looking for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and dynamic automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in this way so that you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, as always.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t need to hire additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade where each single Functionality is available across each and every tier. Users don’t need to worry about not accessing key attributes for picking a more affordable price plan.
The pricing depends upon the number of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Marketing Automation
The email and SMS packages have their own independent pricing models. All these are one off payments where consumers get a set amount of mails or SMS to ship to get a set cost, which is useful for businesses seeking to perform just one email or SMS blast. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is important for business seeking to build their client base and expand the range of their brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.