Why Go With ActiveTrail Email Marketing Software Alternatives Marketing Automation
ActiveTrail.com does not require Any kind of advertising or tech expertise, and even a first-time consumer can walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message campaign but you are concerned your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages sent to your contacts move out in the time of day when they’re most-likely to get opened. Email Marketing Software Alternatives Marketing Automation
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the sort of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, that are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage many accounts, and searching for custom features for their demands.
Ecommerce companies and online stores.
Marketers that wish to automate their customer travels.
Benefits and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat restricted collection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would indicate operating ad Campaigns solely by email these days, especially with virtually everybody carrying out a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It’s also effective at incorporating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in multiple manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy website builder. It allows you to easily import your contacts or enter them manually, and walks you through each procedure. When you hit on”make an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery on your account which you easily pull images from later on. Email Marketing Software Alternatives Marketing Automation
The sending alternatives are easy to Arrange according to contact lists which you can update at will. This permits you to make multiple variations of a targeted campaign for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially compared to website builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of choices.
The platform Permits You to save Your templates for after repeat use. The templates include blank or quite threadbare ones to more vibrant and dynamic presentations. There are templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same time was also answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, compared to other tech Websites, ActiveTrail’s customer service may leave something to be desired. There is not any live chat window or 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with a first campaign or two, and use the system to personalize the messages to your customers.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business with a small number of customers to contact, and large corporations that can scale to massive plans. The consumer has the leeway to decide which plan works best for them.
The landing page creator is a Great way to produce a distinctive promotional site for one-off events or revenue, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Software Alternatives Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward process. Select the query types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls in to your automation workflows.
Pick between open ended, single, multi-select and private info questions. Additionally, select personal information, a matrix of selection and Net Promoter Score (NPS) that provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by picking from one of the well-designed pre-made templates categorized by context and purpose, such as new tech product, restaurant promotion or holiday advertisement.
At this phase, half of this job has already been performed for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The usefulness of this ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your site, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, like the number of contacts opening your emails, their demographics or the proportion of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communicating readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email advertising campaign. There is the added functionality to schedule the when you would like to send the SMS campaign, ensuring it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable number of solutions for marketing Automation, making sure you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a contact or clicking on a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Email Marketing Software Alternatives Marketing Automation
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, create an automation to send readers an email in their birthdays, then after a timed delay of your choosing, yet another email could be sent that reminds contacts to buy goods that they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you upgrade existing contact information without having to edit and find individual contacts.
Another excellent source for touch import direction is the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, updated, deleted, and even how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of choices looking for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and dynamic automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, too.
However, even the least tech-savvy user can use the software readily, Ensuring you won’t have to employ extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade where each single Performance can be found across each and every tier. Users do not need to fret about not accessing key features for picking a cheaper price plan.
The pricing depends upon the number of contacts that the business wants to Contact, starting at $7 for up to 500 contacts. Email Marketing Software Alternatives Marketing Automation
The email and SMS packages have their own independent pricing models. All these are one off payments where users get a fixed quantity of emails or SMS to ship to get a set cost, which is useful for businesses looking to perform a single email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is very important to business seeking to build their customer base and expand the range of their brand. With low prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.