Why Go With ActiveTrail Email Marketing Software And Marketing Automation
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, and even a first-time user can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good alternative if you’re looking to initiate a message effort but you are worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages delivered to your contacts go out in the time of day when they’re most-likely to get opened. Email Marketing Software And Marketing Automation
The system also allows you to Heavily customize the messages so that they don’t come off as type letters or spam, and includes detailed reports and analysis on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), assisting you to keep up with the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and searching for custom features for their demands.
Ecommerce companies and internet stores.
Marketers that want to automate their client travels.
Benefits and Disadvantages
Landing page builder
Effortless to use
Responsive customer support
Somewhat restricted collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying out a smart phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It is also good at incorporating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automated interaction with clients anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be integrated in numerous manners on your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple site builder. It allows you to easily import your contacts or enter them manually, and walks you through every process. When you hit “create an email” you receive 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of options. Here you can upload images and create a gallery in your account that you easily pull images from later on. Email Marketing Software And Marketing Automation
The shipping options are easy to Arrange based on contact lists which you can update at will. This permits you to create multiple versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics program.
The Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially not compared to website builder websites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat use. The templates include sterile or very threadbare ones into more colorful and lively presentations. You will find templates suited to makeup companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered effectively. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Irrespective of the topic at hand, The client service responses were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer support may leave something to be desired. There is no live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two and use the machine to personalize the messages for your customers.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses that has a small number of clients to contact, and massive corporations that can scale up to massive plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional page to get one-off events or sales, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Email Marketing Software And Marketing Automation
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You can integrate your polls into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you a general indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing tools. Start by selecting from among the well-designed pre-made templates categorized with purpose and context, such as new tech merchandise, restaurant advertising or holiday advertising.
At this phase, half of this job has been performed for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of this service. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration form into your site, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to find, like the amount of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communicating subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There is added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable number of solutions for promotion Automation, ensuring you engage with customers on an individual level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Email Marketing Software And Marketing Automation
Every automation procedure has a start and end, but in between, select As many or as few actions as required. You can do just about anything; for instance, create an automation to send readers an email in their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to get goods they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact information without needing to find and edit individual contacts.
Another excellent resource for touch import management is that the import History section, which provides you an overview of all imported contacts. From here, ascertain how many contacts were added, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of choices looking for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complicated and dynamic automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in this way so that you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, even the least tech-savvy user can use the applications readily, Ensuring you won’t need to employ additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance is available across every single tier. Users don’t need to fret about not obtaining key features for choosing a more affordable price program.
The pricing depends upon the number of contacts the business wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Software And Marketing Automation
The email and SMS packages have their own different pricing models. All these are one off payments where consumers get a set amount of mails or SMS to ship for a set price, which is useful for businesses seeking to perform a single email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with present and Prospective clients, which is very important to business looking to build their customer base and expand the reach of their brand. With reduced costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.