Why Move With ActiveTrail Email Marketing Technology
ActiveTrail.com doesn’t need Any sort of advertising or tech experience, as well as a first-time user can easily walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message effort but you are concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they’re most-likely to get started. Email Marketing Technology
The system also allows you to Heavily customize the messages so they don’t come off as form letters or spam, and includes detailed reports and analytics in your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you keep up with the type of personal interactions which are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, who are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle multiple accounts, and looking for custom features for their needs.
Ecommerce businesses and online stores.
Marketers that wish to automate their client travels.
Benefits and Cons
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest working ad Campaigns exclusively by email these days, especially with virtually everybody carrying a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
Together with ActiveTrail you can make Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It is also good at incorporating different applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in numerous manners on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a easy site builder. It allows you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit on”create an email” you receive 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you can upload images and make a gallery on your account which you easily pull images from later on. Email Marketing Technology
The shipping options are easy to Arrange based on contact lists which you can upgrade at will. This allows you to make multiple variations of a targeted effort for numerous lists of individuals with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much variety, especially compared to site builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or quite threadbare ones to more colorful and dynamic presentations. There are templates suited to cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and simple, even generic designs, but every alternative is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service agents were answered effectively. A customer support query sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the exact same period was answered 4 hours later.
Regardless of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for discovering when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and use the system to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a way to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business with a small number of clients to contact, and large corporations who can scale up to massive plans. The consumer has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to produce a distinctive promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data from future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Technology
Designing and publishing a survey is an easy and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your polls into your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. Additionally, select private info, a matrix of selection and Net Promoter Score (NPS) that gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Begin by selecting from one of the most popular pre-made templates categorized by purpose and context, such as fresh tech merchandise, restaurant advertising or holiday advertising.
At this stage, half of the work has already been done for you. All you Need to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of this ceremony. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration type into your blog, which adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to find, like the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communicating subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There is the added functionality to program the when you would like to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable variety of solutions for marketing Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking on a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Email Marketing Technology
Every automation process has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email could be sent which reminds contacts to get products they have in their basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without having to find and edit individual contacts.
Another Superb source for contact import management is the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts have been added, deleted, updated, as well as how many errors there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of choices looking for the proper action, which makes it suitable for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to organize your automation in such a manner so that you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, the least tech-savvy user can use the applications readily, Ensuring you won’t have to employ additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade where each single Functionality is available across every single tier. Users do not have to worry about not accessing key attributes for picking a more affordable price plan.
The pricing is based on the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Email Marketing Technology
The email and SMS packages have their own different pricing versions. These are one off payments where users get a set amount of mails or SMS to send to get a set cost, which is beneficial for businesses seeking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large businesses.
This software solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is very important to business seeking to build their client base and expand the reach of their own brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.