Why Go With ActiveTrail Email Marketing Workflow
ActiveTrail.com does not need Any sort of marketing or tech experience, as well as a first-time user can easily walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message effort but you’re concerned your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages delivered to your contacts move out in the right time of day when they’re most-likely to get opened. Email Marketing Workflow
The platform also allows you to Heavily customize the messages so they don’t come off as type letters or spam, and contains detailed reports and analytics on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the sort of personal interactions that are so important for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size businesses, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle multiple accounts, and looking for custom features for their needs.
Ecommerce companies and internet stores.
Marketers that want to automate their customer journeys.
Advantages and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat restricted Selection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everybody carrying out a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
Together with ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop better campaigns. It’s also effective at incorporating different programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to guarantee automated interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in multiple ways on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through each process. When you hit “make an email” you receive 5 choices — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of alternatives. Here you can upload images and create a gallery in your account which you readily pull pictures from in the future. Email Marketing Workflow
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This allows you to make multiple versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you may track through ActiveTrail’s analytics program.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially not compared to site builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from sterile or very threadbare ones to more vibrant and lively demonstrations. There are templates suited for makeup companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer service question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same time was answered 4 hours later.
Irrespective of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, in comparison to other tech Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for discovering when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and use the system to personalize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give customers a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique business that has a few of customers to contact, and large corporations who can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional site to get one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data from future campaigns.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Email Marketing Workflow
Designing and publishing a survey is an easy and straightforward procedure. Select the question types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls in to your automation workflows.
Choose between open ended, single, multi-select and private info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) that provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing programs. Start by selecting from one of the well-designed pre-made templates categorized with purpose and context, such as new tech product, restaurant promotion or vacation advertising.
At this phase, half of this job has already been performed for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of the ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type into your site, which adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to discover, like the number of contacts opening your mails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating readers. This is very important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There is the added functionality to program the when you want to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial number of options for marketing Automation, ensuring you engage with clients on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a contact or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Email Marketing Workflow
Every automation process has a beginning and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, make an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to buy goods that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact information without needing to edit and find individual contacts.
Another Superb resource for touch import management is the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts were added, updated, deleted, and even how many mistakes there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to rapidly repair the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever have to trawl through pages of choices searching for the proper action, which makes it suitable for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complex and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive layout allows you to organize your automation in such a way so that you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the software easily, Ensuring you won’t need to hire additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which each single Functionality can be found across every single tier. Users do not need to worry about not accessing key attributes for choosing a cheaper price plan.
The pricing depends upon the number of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Email Marketing Workflow
The email and SMS bundles have their own independent pricing versions. All these are one off payments where users get a fixed quantity of emails or SMS to ship for a set cost, which is beneficial for companies looking to do just one email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is very important to company seeking to build their client base and expand the reach of their brand. With low costs and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.