Why Move With ActiveTrail Enterprise Email Marketing
ActiveTrail.com does not require Any kind of marketing or tech expertise, and even a first-time consumer can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message campaign but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages sent to your contacts move out in the right time of day when they’re most-likely to get opened. Enterprise Email Marketing
The platform also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and includes detailed reports and analysis on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the type of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size businesses, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and looking for custom features for their needs.
Ecommerce businesses and online shops.
Marketers who wish to automate their client travels.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted collection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would suggest working ad Campaigns exclusively by email these days, particularly with virtually everyone carrying a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop better campaigns. It is also effective at incorporating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automated interaction with clients whenever they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be integrated in multiple ways on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy site builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “create an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of alternatives. Here you can upload images and make a gallery on your account that you easily pull images from in the future. Enterprise Email Marketing
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This allows you to create multiple variations of a targeted effort for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to website builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of options.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or quite threadbare ones to more colorful and dynamic demonstrations. You will find templates suited to cosmetics companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic layouts, but every alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours afterwards.
Regardless of the topic at hand, The client support responses were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer support might leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective tool for discovering when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with a first campaign or two, and then use the system to personalize the messages to your customers.
Their autoresponder and event Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses with a small number of customers to contact, and large corporations that can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional site to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Enterprise Email Marketing
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your surveys into your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. In addition, select personal info, a matrix of choice and Net Promoter Score (NPS) that gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Begin by picking from one of those most popular pre-made templates categorized by purpose and context, such as new technology product, restaurant advertising or vacation advertisement.
At this stage, half of the job has been done for you. All you Have to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of this service. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration form to your blog, which adds users to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, such as the number of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration form. In addition, incorporate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your customers at the most optimal time.
ActiveTrail Provides a Considerable number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking onto a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Enterprise Email Marketing
Every automation procedure has a start and end, but in between, select As many or as few activities as required. You can do just about anything; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email could be sent which reminds contacts to get goods that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you upgrade existing contact information without needing to find and edit individual contacts.
Another excellent source for contact import management is that the import Background section, which gives you a synopsis of imported contacts. From here, ascertain how many contacts have been added, deleted, updated, and even how many mistakes there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of options looking for the appropriate action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design enables you to plan your automation in this way so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, too.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t have to hire extra staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which each single Functionality can be found across each and every tier. Users do not have to fret about not obtaining key features for choosing a more affordable price plan.
The pricing depends upon the Amount of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Enterprise Email Marketing
The email and SMS bundles have their own different pricing versions. These are one off payments where consumers get a fixed quantity of emails or SMS to ship to get a set cost, which is useful for companies seeking to do just one email or SMS blast. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of advanced solutions, like polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is very important to company looking to build their customer base and expand the reach of their own brand. With reduced costs and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.