Why Move With ActiveTrail Enterprise Marketing Automation
ActiveTrail.com does not require Any sort of marketing or tech experience, as well as a first-time user can walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to start a message effort but you are worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages delivered to your contacts move out in the time of day when they are most-likely to get opened. Enterprise Marketing Automation
The system also allows you to Heavily personalize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), assisting you to keep up with the type of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and looking for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers that want to automate their client journeys.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited collection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate working ad Campaigns exclusively by email nowadays, especially with virtually everybody carrying a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also effective at integrating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to guarantee automated interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple site builder. It enables you to easily import your contacts enter them manually, and walks you through every process. When you hit on”make an email” you receive 5 choices — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads having an easily customizable box of options. Here you are able to upload pictures and make a gallery on your account which you readily pull pictures from later on. Enterprise Marketing Automation
The sending alternatives are easy to Arrange according to contact lists which you can upgrade at will. This allows you to create multiple versions of a targeted effort for multiple lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially not compared to website builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from sterile or very threadbare ones to more colorful and lively demonstrations. There are templates suited for cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same time was answered 4 hours afterwards.
Regardless of the topic at hand, The client support responses were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, compared to other tech Websites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for discovering when and how each and every contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the system to personalize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses that has a few of clients to contact, and massive corporations that can scale to massive plans. The user has the leeway to decide which plan works best for them.
The landing page creator is a Fantastic way to create a special promotional page to get one-off events or sales, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data in future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Enterprise Marketing Automation
Designing and publishing a survey is a simple and straightforward process. Select the query types and fill in the details. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Pick between open-ended, solitary, multi-select and personal info questions. In addition, select personal info, a matrix of choice and Net Promoter Score (NPS) that provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing programs. Begin by selecting from among the well-designed pre-made templates categorized with purpose and context, such as new technology merchandise, restaurant promotion or holiday advertisement.
At this phase, half of the job has been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of integrations that greatly enhances The usefulness of the ceremony. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration form into your site, which adds customers to the ActiveTrail recipient list, finally raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to discover, such as the amount of contacts opening your mails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There’s added functionality to schedule the when you want to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail offers a substantial number of solutions for promotion Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a contact or clicking onto a link.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Enterprise Marketing Automation
Every automation procedure has a start and end, but in between, select As many or as little actions as required. You can do just about whatever; for instance, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choice, yet another email may be sent which reminds contacts to get goods that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact information without having to edit and find individual contacts.
Another excellent source for contact import direction is the import History section, which gives you a synopsis of imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of options looking for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complicated and dynamic automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in such a way so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
But the least tech-savvy user can use the applications easily, Selecting you won’t have to employ extra staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which each single Functionality is available across every single tier. Users do not need to fret about not accessing key features for picking a cheaper price program.
The pricing is based on the number of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Enterprise Marketing Automation
The email and SMS packages have their own independent pricing versions. These are one off payments where users receive a set amount of mails or SMS to send to get a set price, which is useful for companies seeking to perform just one email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is very important to company looking to construct their customer base and expand the range of their own brand. With low costs and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.