Why Go With ActiveTrail Freshmail
ActiveTrail.com does not need Any kind of marketing or tech expertise, and even a first-time user can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to start a message campaign but you are worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages delivered to your contacts move out at the time of day when they are most-likely to get opened. Freshmail
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and contains detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the sort of personal interactions which are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage multiple accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers who want to automate their customer journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email these days, especially with virtually everybody carrying a intelligent phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It’s also good at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with clients anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has used a easy website builder. It allows you to easily export your contacts enter them manually, and walks you through each process. When you hit on”make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery in your account that you readily pull images from in the future. Freshmail
The shipping alternatives are easy to Arrange based on contact lists which you can update at will. This allows you to create multiple variations of a targeted campaign for numerous lists of people with various traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially not compared to site builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat usage. The templates range from sterile or very threadbare ones to more colorful and dynamic presentations. There are templates suited for cosmetics companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same time was also answered 4 hours later.
Irrespective of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, compared to other technology Websites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and then use the system to personalize the messages for your clients.
Their autoresponder and event Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give customers a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique business with a small number of clients to contact, and massive corporations who can scale to massive plans. The consumer has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a special promotional page for one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Freshmail
Designing and publishing a questionnaire is an easy and straightforward process. Select the question types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your surveys in to your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. Additionally, select personal info, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Begin by picking from among those well-designed pre-made templates categorized by context and purpose, such as new technology merchandise, restaurant advertising or holiday advertising.
At this phase, half of the job has been done for you. All you Need to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of this service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration type into your blog, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to find, like the number of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. In addition, integrate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communication subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There is added functionality to program the when you want to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a substantial number of solutions for marketing Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Each template is fully customizable, and you can create your own Automation completely from scratch. Freshmail
Every automation process has a beginning and end, but in between, select As many or as few activities as required. You can do just about anything; for example, create an automation to send readers an email in their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to buy goods they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact info without having to find and edit individual contacts.
Another Superb resource for contact import direction is the import History section, which gives you a synopsis of imported contacts. From here, ascertain how many contacts have been added, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to quickly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design allows you to organize your automation in such a manner so that you understand it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the software readily, Selecting you won’t need to hire additional staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which every single Functionality is available across each and every tier. Users don’t have to worry about not accessing key attributes for picking a more affordable price plan.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Freshmail
The email and SMS packages have their own different pricing models. All these are one off payments where users receive a set amount of emails or SMS to send to get a set cost, which is beneficial for businesses seeking to perform just one email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This program solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost psychological bonds with existing and Prospective customers, which is important for company looking to build their client base and expand the range of their brand. With reduced costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.