Why Go With ActiveTrail Full Service Email Marketing
ActiveTrail.com doesn’t require Any kind of advertising or tech expertise, and even a first-time consumer can easily walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you’re concerned your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages delivered to your contacts go out in the right time of day when they’re most-likely to get opened. Full Service Email Marketing
The system also allows you to Heavily customize the messages so they don’t come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the type of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size companies, who are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and looking for custom features for their demands.
Ecommerce businesses and online stores.
Marketers who wish to automate their customer journeys.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns solely by email these days, especially with virtually everyone carrying out a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, assisting you to develop superior campaigns. It is also effective at incorporating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automatic interaction with clients whenever they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in numerous ways in your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple site builder. It allows you to easily export your contacts enter them manually, and walks you through every process. When you hit “make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, a template heaps with an easily customizable box of options. Here you can upload images and make a gallery on your account which you readily pull images from later on. Full Service Email Marketing
The sending alternatives are easy to Arrange based on contact lists which you can upgrade at will. This allows you to create multiple versions of a targeted campaign for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially compared to site builder sites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from sterile or quite threadbare ones into more colorful and dynamic demonstrations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photographs and simple, even generic layouts, but each option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the same time was answered 4 hours afterwards.
Regardless of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service may leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two and use the system to personalize the messages for your customers.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a way to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique business that has a few of customers to contact, and massive corporations who can scale up to enormous plans. The consumer has the leeway to choose which plan works best for them.
The landing page founder is a Great way to create a distinctive promotional page for one-off events or revenue, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and does not –and then incorporate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Full Service Email Marketing
Designing and publishing a survey is a simple and straightforward procedure. Select the query types and fill in the details. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Choose between open-ended, single, multi-select and private info questions. Additionally, select personal information, a matrix of selection and Net Promoter Score (NPS) that gives you a general indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing programs. Start by picking from among the well-designed pre-made templates categorized with context and purpose, such as new technology product, restaurant advertising or vacation advertisement.
At this stage, half of this work has been done for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, pictures, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of the service. Here are a Few of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your site, which automatically adds users to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, such as the amount of contacts opening your mails, their demographics or the proportion of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. In addition, integrate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication readers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email marketing campaign. There is the added functionality to schedule the when you want to send the SMS campaign, ensuring it reaches your customers at the most optimal time.
ActiveTrail Provides a Considerable variety of options for promotion Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a contact or clicking on a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Full Service Email Marketing
Every automation procedure has a beginning and end, but in between, select As many or as few activities as required. You can do just about anything; for example, make an automation to send subscribers an email in their birthdays, then following a timed delay of your choosing, yet another email could be sent that reminds contacts to buy products they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact info without needing to find and edit individual contacts.
Another excellent resource for contact import direction is the import History section, which gives you an overview of all imported contacts. From here, ascertain how many contacts have been inserted, deleted, updated, as well as how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to rapidly fix the matter.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never need to trawl through pages of options searching for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to plan your automation in such a way so you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to employ extra staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing grade at which every single Functionality can be found across each and every tier. Users don’t have to worry about not accessing key features for choosing a cheaper price program.
The pricing depends upon the number of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Full Service Email Marketing
The email and SMS bundles have their own independent pricing versions. All these are one off payments where users get a set amount of mails or SMS to send to get a set price, which is useful for businesses seeking to perform just one email or SMS burst. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This program solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is important for business seeking to construct their client base and expand the reach of their own brand. With low prices and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.