Why Move With ActiveTrail Go Active
ActiveTrail.com does not need Any sort of marketing or tech expertise, and even a first-time user can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re trying to initiate a message campaign but you are concerned your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust so, so that messages delivered to your contacts go out in the time of day when they are most-likely to get opened. Go Active
The platform also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), assisting you to stay informed about the type of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and searching for custom attributes for their needs.
Ecommerce companies and online stores.
Marketers that wish to automate their customer travels.
Benefits and Cons
Landing page builder
Effortless to use
Responsive customer support
Somewhat limited Selection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest working ad Campaigns exclusively by email these days, especially with virtually everybody carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
With ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop superior campaigns. It’s also effective at incorporating other applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Great way to guarantee automated interaction with customers anytime they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy website builder. It allows you to easily import your contacts or enter them manually, and walks you through each process. When you hit on”make an email” you get 5 options — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of alternatives. Here you can upload pictures and create a gallery in your account that you easily pull images from in the future. Go Active
The shipping options are easy to Arrange according to contact lists which you can upgrade at will. This permits you to make multiple variations of a targeted campaign for numerous lists of individuals with various traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially compared to website builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or very threadbare ones to more vibrant and dynamic presentations. You will find templates suited for makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic designs, but every option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours later.
Regardless of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, compared to other tech Websites, ActiveTrail’s customer support might leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for discovering when and how each contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with a first campaign or two and then use the machine to customize the messages for your clients.
Their autoresponder and occasion Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique business that has a few of clients to contact, and large corporations who can scale to massive plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Fantastic way to produce a special promotional page to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Go Active
Designing and publishing a survey is an easy and straightforward process. Pick the query types and fill in the details. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. In addition, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by selecting from among those well-designed pre-made templates categorized by context and purpose, such as new tech product, restaurant advertising or vacation advertising.
At this stage, half of the job has been done for you. All you Need to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of the service. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration type to your site, which adds customers to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, such as the number of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There’s the added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a substantial number of options for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a contact or clicking onto a hyperlink.
Each template is fully customizable, and you can create your own Automation completely from scratch. Go Active
Every automation process has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for instance, create an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, another email could be sent which reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
Among the most useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without having to edit and find individual contacts.
Another excellent source for contact import management is the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of options searching for the appropriate action, which makes it suitable for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complex and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive design allows you to organize your automation in this manner so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, as always.
However, even the least tech-savvy user can use the applications readily, Ensuring you won’t need to employ extra staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing grade at which each single Performance can be found across each and every tier. Users do not need to worry about not accessing key attributes for choosing a more affordable price program.
The pricing depends upon the Amount of contacts the business wants to Contact, beginning at $7 for up to 500 contacts. Go Active
The email and SMS packages have their own independent pricing versions. These are one off payments where consumers get a set amount of emails or SMS to ship for a set cost, which is beneficial for businesses looking to do just one email or SMS burst. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This software solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost emotional bonds with existing and Prospective clients, which is very important to company looking to build their client base and expand the range of their brand. With reduced costs and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.