Why Move With ActiveTrail Icontact
ActiveTrail.com does not require Any sort of marketing or tech expertise, and even a first-time consumer can easily walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re looking to start a message effort but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages sent to your contacts move out in the time of day when they’re most-likely to get started. Icontact
The system also allows you to Heavily customize the messages so they do not come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle multiple accounts, and searching for custom attributes for their demands.
Ecommerce companies and online stores.
Marketers who want to automate their client journeys.
Advantages and Cons
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat restricted Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email these days, especially with virtually everyone carrying a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop superior campaigns. It is also good at incorporating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Great way to ensure automated interaction with clients whenever they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in multiple ways on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily export your contacts enter them manually, and walks you through every process. When you hit on”make an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of alternatives. Here you are able to upload images and create a gallery in your account that you readily pull images from later on. Icontact
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This permits you to make many versions of a targeted effort for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics program.
The Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much variety, especially not compared to website builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat use. The templates include blank or very threadbare ones into more colorful and dynamic presentations. There are templates suited for cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours later.
Regardless of the Subject at hand, The customer support responses were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for determining when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and use the machine to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business that has a few of clients to contact, and massive corporations who can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to create a special promotional page for one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data from future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Icontact
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You can incorporate your surveys in to your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing tools. Begin by selecting from among those most popular pre-made templates categorized with context and purpose, such as fresh technology product, restaurant promotion or holiday advertising.
At this stage, half of the work has been performed for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your own creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The utility of the service. Here are a Few of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration form to your site, which adds customers to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, such as the amount of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration type. In addition, integrate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another route for communicating subscribers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There is the added functionality to schedule the when you want to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a Considerable variety of options for promotion Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Icontact
Every automation process has a start and end, but in between, select As many or as little activities as required. You can do just about anything; for instance, create an automation to send readers an email in their birthdays, then following a timed delay of your choice, yet another email could be sent that reminds contacts to buy products they have in their own basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily enables you to update existing contact information without having to edit and find individual contacts.
Another Superb source for touch import management is the import History section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts were added, deleted, updated, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of choices looking for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complex and dynamic automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to organize your automation in such a manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, as always.
But even the least tech-savvy user can use the applications easily, Selecting you won’t need to employ extra staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing tier where every single Functionality is available across each and every tier. Users do not need to fret about not obtaining key attributes for picking a more affordable price program.
The pricing is based on the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Icontact
The email and SMS packages have their own independent pricing versions. All these are one off payments where users get a fixed quantity of emails or SMS to send for a set cost, which is beneficial for businesses seeking to do just one email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost emotional bonds with present and Prospective customers, which is important for company seeking to build their client base and expand the range of their own brand. With reduced prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.