Why Go With ActiveTrail Insurance Email Marketing
ActiveTrail.com does not need Any sort of marketing or tech experience, and even a first-time consumer can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you’re concerned your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages sent to your contacts move out in the time of day when they are most-likely to get started. Insurance Email Marketing
The platform also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the sort of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size businesses, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers that wish to automate their customer travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email nowadays, especially with virtually everybody carrying a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also good at integrating different applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Great way to ensure automatic interaction with clients anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be integrated in multiple ways on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has used a simple website builder. It enables you to easily export your contacts enter them manually, and walks you through every procedure. When you hit on”create an email” you get 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of options. Here you are able to upload images and create a gallery in your account which you readily pull pictures from in the future. Insurance Email Marketing
The shipping options are easy to Arrange according to contact lists which you can update at will. This allows you to make many versions of a targeted campaign for numerous lists of individuals with various traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much selection, especially compared to website builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of options.
The platform allows you to save Your templates for after repeat usage. The templates include blank or very threadbare ones to more vibrant and dynamic presentations. You will find templates suited for cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic designs, but each option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was also answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, compared to other technology Websites, ActiveTrail’s customer service might leave something to be wanted. There’s no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive delivery Is a great instrument for discovering when and how each contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the machine to customize the messages to your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The triggering emails also give customers a way to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a small number of customers to contact, and large corporations who can scale up to enormous plans. The user has the leeway to choose which plan works best for them.
The landing page creator is a Fantastic way to produce a special promotional site for one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then integrate that data in future campaigns.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Insurance Email Marketing
Designing and publishing a questionnaire is a simple and straightforward process. Select the question types and fill in the details. ActiveTrail manages everything else. You can integrate your surveys into your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Begin by selecting from one of those most popular pre-made templates categorized by purpose and context, such as new tech merchandise, restaurant promotion or holiday advertisement.
At this stage, half of this job has already been performed for you. All you Need to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The utility of this service. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration form to your blog, which automatically adds users to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. In addition, incorporate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another route for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There is the added functionality to schedule the when you want to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a Considerable variety of solutions for marketing Automation, making sure you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Insurance Email Marketing
Every automation procedure has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for example, create an automation to send subscribers an email in their birthdays, then after a timed delay of your choosing, yet another email may be sent which reminds contacts to get products that they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily lets you update existing contact info without having to edit and find individual contacts.
Another Superb source for touch import direction is the import Background section, which provides you an overview of imported contacts. From here, determine how many contacts were added, deleted, updated, as well as how many mistakes there were during the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the issue.
Advantages of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever need to trawl through pages of options looking for the appropriate action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and lively automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to hire extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which every single Performance is available across each and every tier. Users do not need to fret about not accessing key features for choosing a cheaper price program.
The pricing is based on the Amount of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Insurance Email Marketing
The email and SMS bundles have their own independent pricing models. These are one off payments where consumers get a fixed quantity of mails or SMS to send for a set cost, which is beneficial for companies looking to do just one email or SMS burst. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is very important to company seeking to construct their customer base and expand the reach of their own brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.