Why Go With ActiveTrail Is Email Marketing Automation
ActiveTrail.com doesn’t need Any sort of marketing or tech experience, and even a first-time consumer can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you are worried your emails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages sent to your contacts move out at the right time of day when they’re most-likely to get opened. Is Email Marketing Automation
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the sort of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and searching for custom features for their needs.
Ecommerce companies and online shops.
Marketers that wish to automate their customer travels.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat restricted Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, especially with virtually everyone carrying out a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can make Online surveys to your customers to give you feedback, helping you develop better campaigns. It is also effective at integrating other applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in multiple ways in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit “create an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, a template loads with an easily customizable box of options. Here you can upload pictures and create a gallery in your account that you readily pull pictures from later on. Is Email Marketing Automation
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This allows you to make many versions of a targeted effort for numerous lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much selection, especially compared to website builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from sterile or very threadbare ones to more vibrant and dynamic demonstrations. There are templates suited for cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but each option is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer service question sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Regardless of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, in comparison to other tech Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for discovering when and how each and every contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and then use the machine to customize the messages for your clients.
Their autoresponder and event Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses that has a few of clients to contact, and massive corporations who can scale to massive plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Great way to create a special promotional site to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then integrate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Is Email Marketing Automation
Designing and publishing a survey is a simple and straightforward procedure. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You can incorporate your polls into your automation workflows.
Pick between open-ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of selection and Net Promoter Score (NPS) which gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Start by selecting from one of the well-designed pre-made templates categorized with purpose and context, such as fresh tech product, restaurant advertising or vacation advertising.
At this stage, half of this work has been performed for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The utility of this ceremony. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration form into your site, which automatically adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. In addition, integrate social network blocks into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another route for communication readers. This is particularly important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email advertising campaign. There is the added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a Considerable number of options for marketing Automation, making sure you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a touch or clicking onto a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Is Email Marketing Automation
Every automation procedure has a start and end, but in between, pick As many or as few actions as required. You can do just about anything; for instance, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, yet another email could be sent that reminds contacts to get products they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily enables you to update existing contact information without having to find and edit individual contacts.
Another Superb source for touch import direction is that the import Background section, which provides you an overview of all imported contacts. From here, determine how many contacts were added, deleted, updated, as well as how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to quickly fix the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of choices searching for the appropriate action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout enables you to plan your automation in such a manner so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
But even the least tech-savvy user can use the applications readily, Selecting you won’t need to hire additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality can be found across each and every tier. Users don’t need to fret about not obtaining key features for choosing a cheaper price plan.
The pricing is based on the number of contacts that the business wants to Contact, beginning at $7 for up to 500 contacts. Is Email Marketing Automation
The email and SMS bundles have their own different pricing models. All these are one off payments where consumers get a fixed quantity of mails or SMS to ship to get a set price, which is beneficial for companies looking to do a single email or SMS burst. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This program solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is important for business seeking to construct their client base and expand the range of their brand. With reduced costs and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.