Why Go With ActiveTrail Leadsengage Email Marketing Automation
ActiveTrail.com doesn’t need Any sort of advertising or tech experience, and even a first-time consumer can walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message effort but you are worried your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages sent to your contacts move out in the time of day when they’re most-likely to get opened. Leadsengage Email Marketing Automation
The platform also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to keep up with the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size businesses, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and searching for custom attributes for their demands.
Ecommerce companies and online stores.
Marketers who wish to automate their client journeys.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns solely by email these days, especially with virtually everyone carrying out a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can make Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at integrating different applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to ensure automated interaction with customers whenever they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in numerous manners on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple website builder. It allows you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit “create an email” you receive 5 choices — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you can upload images and make a gallery on your account which you readily pull pictures from later on. Leadsengage Email Marketing Automation
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This allows you to create multiple versions of a targeted campaign for numerous lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
The Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to site builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of options.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or very threadbare ones into more colorful and dynamic presentations. There are templates suited for makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered effectively. A customer service query sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same time was also answered 4 hours later.
Regardless of the topic at hand, The client support responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer support may leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and then use the machine to personalize the messages for your clients.
Their autoresponder and event Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give customers a means to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses with a small number of customers to contact, and large corporations that can scale to enormous plans. The user has the leeway to choose which plan works best for them.
The landing page creator is a Great way to produce a distinctive promotional site to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then integrate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Leadsengage Email Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward process. Pick the query types and fill in the particulars. ActiveTrail takes care of everything else. You are able to integrate your surveys in to your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Begin by selecting from one of the most popular pre-made templates categorized by context and purpose, such as new technology product, restaurant advertising or vacation advertising.
At this stage, half of the job has been done for you. All you Need to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of the service. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your site, which adds users to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, like the number of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. Additionally, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is very significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s the added functionality to schedule the when you want to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Leadsengage Email Marketing Automation
Every automation process has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for example, make an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email could be sent which reminds contacts to buy goods that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you upgrade existing contact info without having to find and edit individual contacts.
Another excellent resource for touch import management is that the import Background section, which provides you a synopsis of all imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, as well as how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to quickly repair the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never have to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive design allows you to plan your automation in this manner so you understand it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, even the least tech-savvy user can use the software readily, Selecting you won’t need to employ extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which every single Functionality is available across each and every tier. Users don’t need to fret about not obtaining key attributes for choosing a cheaper price plan.
The pricing is based on the Amount of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Leadsengage Email Marketing Automation
The email and SMS packages have their own different pricing versions. These are one off payments where users receive a fixed quantity of mails or SMS to ship to get a set cost, which is beneficial for businesses seeking to do just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, like surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster psychological bonds with existing and Prospective clients, which is very important to business seeking to construct their customer base and expand the reach of their own brand. With reduced costs and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.