Why Move With ActiveTrail Local Marketing Automation
ActiveTrail.com doesn’t require Any kind of advertising or tech expertise, and even a first-time consumer can walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to initiate a message campaign but you’re worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages sent to your contacts go out in the time of day when they’re most-likely to get started. Local Marketing Automation
The platform also allows you to Heavily customize the messages so they do not come off as form letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and searching for custom features for their demands.
Ecommerce companies and online shops.
Marketers that wish to automate their client journeys.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited Selection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would suggest operating ad Campaigns exclusively by email nowadays, especially with virtually everyone carrying a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can make Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Great way to guarantee automatic interaction with customers whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in numerous manners in your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple website builder. It enables you to easily import your contacts enter them manually, and walks you through every procedure. When you hit on”make an email” you receive 5 choices — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you are able to upload pictures and create a gallery on your account which you easily pull images from in the future. Local Marketing Automation
The sending alternatives are easy to Arrange based on contact lists that you can update at will. This permits you to make multiple versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
The same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially not compared to website builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates include blank or very threadbare ones to more colorful and dynamic demonstrations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and easy, even generic layouts, but every option is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer service query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the same period was also answered 4 hours later.
Regardless of the Subject at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, compared to other tech Websites, ActiveTrail’s customer support might leave something to be desired. There’s not any live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the machine to customize the messages for your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a means to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to small boutique businesses with a few of clients to contact, and large corporations who can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Great way to create a special promotional site to get one-off events or revenue, and with the website’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then integrate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Local Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your polls into your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. In addition, select personal information, a matrix of selection and Net Promoter Score (NPS) which provides you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Start by picking from one of the well-designed pre-made templates categorized by purpose and context, such as fresh tech product, restaurant advertising or vacation advertisement.
At this phase, half of this job has been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of the service. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration form to your site, which automatically adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, such as the number of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. Additionally, integrate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is very significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There is the added functionality to program the when you want to send the SMS campaign, ensuring it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable number of options for marketing Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking onto a link.
Each template is fully customizable, and you can create your own Automation completely from scratch. Local Marketing Automation
Every automation process has a start and end, but in between, pick As many or as few activities as required. You can do just about whatever; for example, create an automation to send subscribers an email in their birthdays, then after a timed delay of your choice, another email could be sent that reminds contacts to get goods that they have in their basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you upgrade existing contact info without having to find and edit individual contacts.
Another Superb resource for contact import management is the import Background section, which provides you a synopsis of imported contacts. From here, ascertain how many contacts have been added, updated, deleted, as well as how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to rapidly repair the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of choices looking for the appropriate action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and dynamic automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout allows you to plan your automation in this way so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, the least tech-savvy user can use the software readily, Selecting you won’t have to hire extra staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance can be found across every single tier. Users do not have to fret about not accessing key attributes for choosing a cheaper price program.
The pricing is based on the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Local Marketing Automation
The email and SMS packages have their own independent pricing models. All these are one off payments where users receive a fixed quantity of mails or SMS to ship to get a set cost, which is useful for companies looking to perform a single email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is important for company seeking to construct their client base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.