Why Go With ActiveTrail Map Marketing Automation Platform
ActiveTrail.com doesn’t need Any kind of advertising or tech experience, and even a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you are concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages delivered to your contacts move out in the time of day when they’re most-likely to get opened. Map Marketing Automation Platform
The system also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and looking for custom attributes for their demands.
Ecommerce companies and online shops.
Marketers who want to automate their client journeys.
Benefits and Cons
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat restricted Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns solely by email these days, especially with virtually everybody carrying out a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can make Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It is also good at integrating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with clients whenever they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in multiple manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a simple site builder. It enables you to easily export your contacts or enter them manually, and walks you through every procedure. When you hit on”create an email” you receive 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of alternatives. Here you can upload pictures and create a gallery on your account that you easily pull pictures from later on. Map Marketing Automation Platform
The sending options are easy to Arrange based on contact lists which you can upgrade at will. This permits you to create multiple versions of a targeted effort for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics system.
This same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially not compared to site builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for later repeat use. The templates include blank or quite threadbare ones to more colorful and dynamic presentations. You will find templates suited to makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and simple, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered effectively. A customer service question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same time was also answered 4 hours afterwards.
Regardless of the topic at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
Nevertheless, in comparison to other tech Sites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and then use the system to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique business with a small number of clients to contact, and large corporations that can scale up to enormous plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Great way to produce a distinctive promotional site to get one-off events or sales, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Map Marketing Automation Platform
Designing and publishing a questionnaire is a simple and straightforward process. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your polls into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which gives you an overall index of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing tools. Begin by selecting from among those well-designed pre-made templates categorized by context and purpose, such as new tech merchandise, restaurant advertising or vacation advertising.
At this phase, half of this work has already been performed for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of this service. Here are some of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type to your blog, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. Additionally, incorporate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There is added functionality to program the when you would like to send the SMS campaign, ensuring it reaches your clients at the best time.
ActiveTrail Provides a Considerable number of options for promotion Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a contact or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Map Marketing Automation Platform
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for instance, create an automation to send readers an email on their birthdays, then after a timed delay of your choosing, another email may be sent that reminds contacts to buy goods they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the most useful is that the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily lets you update existing contact information without needing to find and edit individual contacts.
Another excellent resource for contact import direction is that the import Background section, which gives you a synopsis of all imported contacts. From here, determine how many contacts have been added, updated, deleted, as well as how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of choices looking for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to plan your automation in this way so that you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Ensuring you won’t need to hire additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing grade at which each single Performance is available across each and every tier. Users don’t need to fret about not accessing key features for picking a cheaper price plan.
The pricing is based on the number of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Map Marketing Automation Platform
The email and SMS bundles have their own independent pricing models. All these are one off payments where users receive a set amount of mails or SMS to ship for a set cost, which is beneficial for businesses looking to perform a single email or SMS blast. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This program solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is very important to business seeking to build their customer base and expand the reach of their brand. With reduced costs and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.