Why Move With ActiveTrail Marketing Automation Email Automation Features
ActiveTrail.com doesn’t require Any sort of advertising or tech expertise, as well as a first-time consumer can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you are concerned your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts move out at the time of day when they’re most-likely to get opened. Marketing Automation Email Automation Features
The platform also allows you to Heavily personalize the messages so that they don’t come off as type letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the type of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size companies, that are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and searching for custom attributes for their demands.
Ecommerce businesses and internet stores.
Marketers that wish to automate their customer travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It is also good at integrating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Great way to ensure automated interaction with clients whenever they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Simple to create and can be incorporated in numerous manners on your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple site builder. It enables you to easily import your contacts or enter them manually, and walks you through every procedure. When you hit “create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads having an easily customizable box of options. Here you can upload pictures and make a gallery on your account which you readily pull images from later on. Marketing Automation Email Automation Features
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This permits you to create multiple variations of a targeted effort for multiple lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much variety, especially not compared to site builder websites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for after repeat usage. The templates range from blank or very threadbare ones into more vibrant and dynamic presentations. There are templates suited for makeup companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic designs, but each option is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered efficiently. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was also answered 4 hours later.
Irrespective of the Subject at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, in comparison to other technology Websites, ActiveTrail’s customer service may leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for discovering when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two and use the system to customize the messages for your clients.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give customers a way to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses that has a few of customers to contact, and massive corporations who can scale up to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional page to get one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the means to weigh in about what works and does not –and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Email Automation Features
Designing and publishing a survey is a simple and straightforward process. Select the query types and fill in the particulars. ActiveTrail manages everything else. You can integrate your surveys into your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing programs. Begin by selecting from one of those most popular pre-made templates categorized by purpose and context, such as new technology merchandise, restaurant promotion or holiday advertising.
At this stage, half of this job has been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of this service. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your site, which automatically adds customers to the ActiveTrail recipient list, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, like the amount of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. Additionally, integrate social network blocks to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There’s the added functionality to program the when you would like to send the SMS effort, making sure it reaches your customers at the best time.
ActiveTrail offers a Considerable variety of solutions for marketing Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a contact unsubscribing, a touch celebrating their birthday, a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Marketing Automation Email Automation Features
Every automation procedure has a start and end, but in between, select As many or as few actions as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then after a timed delay of your choice, another email may be sent that reminds contacts to buy goods they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact info without needing to edit and find individual contacts.
Another excellent resource for touch import direction is that the import History section, which gives you an overview of imported contacts. From here, determine how many contacts have been added, deleted, updated, and even how many errors there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to quickly fix the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever have to trawl through pages of choices looking for the appropriate action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complex and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive layout allows you to plan your automation in such a manner so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, too.
However, the least tech-savvy user can use the applications easily, Selecting you won’t have to employ additional staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade where every single Performance can be found across each and every tier. Users do not need to worry about not accessing key attributes for picking a cheaper price plan.
The pricing depends upon the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Marketing Automation Email Automation Features
The email and SMS packages have their own independent pricing versions. These are one off payments where consumers get a set amount of emails or SMS to send for a set price, which is beneficial for companies seeking to do just one email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive businesses.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is important for company seeking to construct their customer base and expand the range of their brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.