Why Move With ActiveTrail Marketing Automation Email Best Email Automation Software
ActiveTrail.com doesn’t require Any kind of marketing or tech experience, as well as a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to start a message campaign but you are concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they are most-likely to get opened. Marketing Automation Email Best Email Automation Software
The platform also allows you to Heavily customize the messages so they do not come off as type letters or spam, and contains detailed reports and analytics in your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), assisting you to keep up with the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and searching for custom attributes for their demands.
Ecommerce businesses and online shops.
Marketers who wish to automate their client travels.
Advantages and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted Selection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns solely by email these days, especially with virtually everyone carrying a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It is also good at incorporating other programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with customers whenever they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy site builder. It enables you to easily import your contacts or enter them manually, and walks you through each procedure. When you hit on”make an email” you receive 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads having an easily customizable box of alternatives. Here you can upload pictures and make a gallery in your account that you easily pull images from in the future. Marketing Automation Email Best Email Automation Software
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This permits you to create multiple variations of a targeted campaign for numerous lists of individuals with various traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to site builder websites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or very threadbare ones to more colorful and lively presentations. You will find templates suited for makeup companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered efficiently. A customer service query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the exact same period was also answered 4 hours afterwards.
Regardless of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they could be of more help.
That said, in comparison to other technology Sites, ActiveTrail’s customer support may leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and then use the system to customize the messages for your clients.
Their autoresponder and occasion Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses that has a few of clients to contact, and large corporations who can scale to massive plans. The consumer has the leeway to decide which plan works best for them.
The landing page founder is a Great way to create a special promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Marketing Automation Email Best Email Automation Software
Designing and publishing a survey is a simple and straightforward procedure. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your surveys in to your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use robust editing programs. Begin by selecting from among the most popular pre-made templates categorized with purpose and context, such as new tech product, restaurant advertising or holiday advertising.
At this stage, half of the work has already been done for you. All you Need to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of this service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your site, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, like the number of contacts opening your mails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another route for communicating readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of solutions for promotion Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, either a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Marketing Automation Email Best Email Automation Software
Every automation process has a start and end, but in between, select As many or as few activities as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then following a timed delay of your choosing, another email may be sent that reminds contacts to buy goods that they have in their basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily enables you to upgrade existing contact information without needing to edit and find individual contacts.
Another Superb resource for touch import direction is that the import Background section, which provides you an overview of imported contacts. From here, determine how many contacts have been inserted, updated, deleted, and even how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of choices searching for the appropriate action, making it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complex and dynamic automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to organize your automation in this way so you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to employ extra staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing tier where each single Performance can be found across each and every tier. Users do not need to fret about not obtaining key attributes for choosing a more affordable price program.
The pricing depends upon the Amount of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Marketing Automation Email Best Email Automation Software
The email and SMS bundles have their own independent pricing versions. All these are one off payments where consumers receive a set amount of emails or SMS to ship to get a set price, which is beneficial for businesses seeking to do just one email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This software solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster psychological bonds with present and Prospective customers, which is very important to company looking to construct their client base and expand the range of their brand. With reduced prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.