Why Move With ActiveTrail Marketing Automation Email Blog Posts
ActiveTrail.com does not need Any kind of marketing or tech experience, and even a first-time consumer can walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message effort but you’re worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they are most-likely to get started. Marketing Automation Email Blog Posts
The system also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size companies, who are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and searching for custom attributes for their demands.
Ecommerce businesses and internet stores.
Marketers that wish to automate their client travels.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email these days, particularly with virtually everyone carrying out a intelligent phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop superior campaigns. It is also good at incorporating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Great way to guarantee automated interaction with clients anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in numerous manners in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through every process. When you hit “make an email” you get 5 choices — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads having an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery on your account which you easily pull pictures from later on. Marketing Automation Email Blog Posts
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This permits you to create many versions of a targeted effort for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
The same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially compared to site builder websites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of choices.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or quite threadbare ones into more colorful and lively presentations. You will find templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and simple, even generic layouts, but every alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer service question sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they could be of more help.
Nevertheless, in comparison to other technology Websites, ActiveTrail’s customer service might leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and use the machine to customize the messages to your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a means to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique businesses with a few of customers to contact, and massive corporations who can scale up to massive plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a distinctive promotional site for one-off events or sales, and with the website’s poll and polling tools, message recipients possess the means to weigh in about what works and does not –and then integrate that data from future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Marketing Automation Email Blog Posts
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls in to your automation workflows.
Pick between open-ended, single, multi-select and private info questions. In addition, select private info, a matrix of selection and Net Promoter Score (NPS) that provides you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Begin by picking from among those most popular pre-made templates categorized by purpose and context, such as fresh tech product, restaurant advertising or vacation advertisement.
At this phase, half of this work has already been performed for you. All you Need to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of the ceremony. Here are some of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration form to your site, which automatically adds customers to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration form. Additionally, incorporate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communicating subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s added functionality to program the when you would like to send the SMS campaign, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial variety of options for marketing Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Marketing Automation Email Blog Posts
Every automation procedure has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, another email may be sent which reminds contacts to get products they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you upgrade existing contact info without needing to find and edit individual contacts.
Another excellent resource for touch import direction is the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts have been added, deleted, updated, and even how many mistakes there were during the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Chance to rapidly fix the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever have to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and dynamic automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in this manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, as always.
However, the least tech-savvy user can use the applications readily, Selecting you won’t have to hire additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier where every single Performance can be found across each and every tier. Users don’t have to worry about not accessing key features for picking a more affordable price plan.
The pricing is based on the number of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Marketing Automation Email Blog Posts
The email and SMS bundles have their own independent pricing models. These are one off payments where users receive a fixed quantity of mails or SMS to send for a set price, which is useful for companies looking to do a single email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This software solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to business looking to build their client base and expand the reach of their brand. With reduced prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.