Why Move With ActiveTrail Marketing Automation Email Campaign Monitor
ActiveTrail.com doesn’t require Any kind of advertising or tech experience, as well as a first-time user can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you are worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages sent to your contacts move out in the time of day when they are most-likely to get opened. Marketing Automation Email Campaign Monitor
The system also allows you to Heavily customize the messages so they do not come off as type letters or spam, and contains detailed reports and analysis in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size companies, that are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage multiple accounts, and looking for custom attributes for their demands.
Ecommerce companies and online stores.
Marketers that wish to automate their client travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat restricted Selection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email these days, especially with virtually everyone carrying a smart phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It is also good at integrating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in numerous manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy website builder. It allows you to easily import your contacts enter them manually, and walks you through each procedure. When you hit on”create an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery in your account which you easily pull images from in the future. Marketing Automation Email Campaign Monitor
The sending alternatives are easy to Arrange according to contact lists which you can update at will. This permits you to create multiple variations of a targeted campaign for numerous lists of individuals with various traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially not compared to site builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of options.
The platform Permits You to save Your templates for later repeat use. The templates range from sterile or quite threadbare ones to more colorful and lively presentations. You will find templates suited to cosmetics companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic designs, but every alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered effectively. A customer support query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was answered 4 hours afterwards.
Irrespective of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications so that they are of more assistance.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer support might leave something to be desired. There’s no live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and then use the system to personalize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business with a small number of customers to contact, and massive corporations who can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to produce a special promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Marketing Automation Email Campaign Monitor
Designing and publishing a questionnaire is an easy and straightforward procedure. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your polls into your automation workflows.
Choose between open-ended, solitary, multi-select and private info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) that gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing tools. Begin by selecting from one of those well-designed pre-made templates categorized by context and purpose, such as fresh tech product, restaurant advertising or vacation advertising.
At this phase, half of this job has already been done for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The utility of this ceremony. Here are some of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type into your site, which automatically adds users to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, such as the number of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. In addition, incorporate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communication subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is added functionality to schedule the when you would like to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail offers a substantial variety of solutions for promotion Automation, making sure you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Marketing Automation Email Campaign Monitor
Every automation procedure has a start and end, but in between, select As many or as few actions as required. You can do just about anything; for example, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to buy goods they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact information without needing to edit and find individual contacts.
Another Superb resource for contact import management is that the import Background section, which provides you a synopsis of imported contacts. From here, ascertain how many contacts were inserted, updated, deleted, as well as how many mistakes there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it comprises of an Intuitive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never need to trawl through pages of choices searching for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to plan your automation in this manner so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
But even the least tech-savvy user can use the software readily, Ensuring you won’t have to hire extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade where each single Functionality can be found across every single tier. Users do not have to fret about not obtaining key features for choosing a more affordable price plan.
The pricing is based on the number of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Marketing Automation Email Campaign Monitor
The email and SMS packages have their own independent pricing versions. All these are one off payments where consumers receive a fixed quantity of emails or SMS to ship to get a set cost, which is beneficial for companies seeking to do just one email or SMS blast. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost emotional bonds with present and Prospective customers, which is important for company seeking to construct their client base and expand the range of their own brand. With reduced prices and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.