Why Go With ActiveTrail Marketing Automation Email Campaings Software
ActiveTrail.com doesn’t need Any kind of advertising or tech expertise, and even a first-time user can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to start a message campaign but you’re worried your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages sent to your contacts move out in the right time of day when they are most-likely to get opened. Marketing Automation Email Campaings Software
The platform also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the type of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size businesses, who are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and looking for custom features for their demands.
Ecommerce businesses and online shops.
Marketers who wish to automate their customer journeys.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying a smart phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop better campaigns. It is also good at incorporating different programs in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Great way to guarantee automated interaction with clients anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be integrated in numerous manners in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has employed a easy website builder. It enables you to easily export your contacts or enter them manually, and walks you through every procedure. When you hit on”make an email” you receive 5 choices — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of alternatives. Here you can upload pictures and create a gallery on your account that you readily pull images from later on. Marketing Automation Email Campaings Software
The sending alternatives are easy to Arrange based on contact lists that you can upgrade at will. This permits you to create many versions of a targeted effort for multiple lists of people with various traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much variety, especially compared to site builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from sterile or very threadbare ones into more vibrant and dynamic demonstrations. There are templates suited for makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and simple, even generic designs, but every alternative is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each and every contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two and then use the machine to personalize the messages to your customers.
Their autoresponder and event Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses that has a few of customers to contact, and large corporations that can scale up to massive plans. The consumer has the leeway to decide which plan works best for them.
The landing page creator is a Great way to produce a special promotional site for one-off events or revenue, and with the website’s survey and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Marketing Automation Email Campaings Software
Designing and publishing a survey is a simple and straightforward process. Pick the query types and fill in the details. ActiveTrail manages everything else. You are able to integrate your polls in to your automation workflows.
Pick between open ended, single, multi-select and personal info questions. Additionally, select personal information, a matrix of selection and Net Promoter Score (NPS) which gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Begin by selecting from among those most popular pre-made templates categorized with purpose and context, such as new technology merchandise, restaurant advertising or holiday advertisement.
At this stage, half of this work has already been done for you. All you Need to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of the service. Here are some of the most common integrations:
· WordPress — Insert an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, like the number of contacts opening your emails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration form. Additionally, integrate social networking cubes to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s added functionality to program the when you want to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a Considerable number of options for marketing Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, a contact or clicking on a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Marketing Automation Email Campaings Software
Every automation process has a start and end, but in between, select As many or as few activities as required. You can do just about whatever; for example, create an automation to send readers an email on their birthdays, then following a timed delay of your choice, yet another email could be sent that reminds contacts to buy products that they have in their basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily lets you upgrade existing contact info without needing to find and edit individual contacts.
Another excellent resource for contact import management is that the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts were added, updated, deleted, and even how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to rapidly fix the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complex and dynamic automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to plan your automation in such a manner so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
However, even the least tech-savvy user can use the applications readily, Ensuring you won’t need to employ additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade at which each single Functionality can be found across each and every tier. Users do not need to fret about not accessing key features for picking a more affordable price program.
The pricing depends upon the number of contacts the Company wants to Contact, beginning at $7 for up to 500 contacts. Marketing Automation Email Campaings Software
The email and SMS bundles have their own different pricing models. All these are one off payments where consumers get a set amount of mails or SMS to ship for a set cost, which is beneficial for businesses seeking to do a single email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large businesses.
This software solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective customers, which is very important to business seeking to build their customer base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.