Why Move With ActiveTrail Marketing Automation Email Digital Marketing
ActiveTrail.com does not need Any sort of advertising or tech expertise, as well as a first-time user can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you are worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts move out at the time of day when they’re most-likely to get opened. Marketing Automation Email Digital Marketing
The system also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and includes detailed reports and analytics on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions which are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, that are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and searching for custom attributes for their demands.
Ecommerce companies and online shops.
Marketers that wish to automate their customer travels.
Benefits and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted Selection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest working ad Campaigns exclusively by email these days, particularly with virtually everybody carrying out a intelligent phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can make Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at integrating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automatic interaction with customers whenever they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in numerous ways in your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a simple site builder. It allows you to easily import your contacts or enter them manually, and walks you through every procedure. When you hit on”make an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps having an easily customizable box of alternatives. Here you are able to upload pictures and create a gallery on your account which you readily pull images from later on. Marketing Automation Email Digital Marketing
The sending alternatives are easy to Arrange based on contact lists that you can update at will. This permits you to create multiple versions of a targeted effort for numerous lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much selection, especially not compared to site builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of options.
The platform allows you to save Your templates for later repeat use. The templates range from sterile or very threadbare ones to more colorful and dynamic presentations. You will find templates suited to makeup companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered effectively. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they could be of more assistance.
Nevertheless, compared to other tech Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for discovering when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and use the system to customize the messages for your customers.
Their autoresponder and occasion Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a way to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique businesses that has a small number of clients to contact, and large corporations who can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page founder is a Fantastic way to produce a distinctive promotional page for one-off events or sales, and with the site’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data from future attempts.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Email Digital Marketing
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the query types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your polls into your automation workflows.
Choose between open ended, single, multi-select and personal info questions. Additionally, select personal info, a matrix of choice and Net Promoter Score (NPS) which gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing tools. Begin by picking from one of those well-designed pre-made templates categorized with purpose and context, such as fresh tech product, restaurant promotion or vacation advertisement.
At this phase, half of the work has already been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The usefulness of this ceremony. Here are some of the most common integrations:
· WordPress — Insert an ActiveTrail registration form to your blog, which automatically adds users to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. In addition, incorporate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another route for communication subscribers. This is very important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s added functionality to program the when you would like to send the SMS effort, ensuring it reaches your customers at the best time.
ActiveTrail offers a substantial number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a touch or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Marketing Automation Email Digital Marketing
Every automation process has a beginning and end, but in between, select As many or as little activities as required. You can do just about anything; for example, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent which reminds contacts to buy goods they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact info without having to edit and find individual contacts.
Another excellent source for touch import management is the import History section, which provides you an overview of imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many mistakes there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options looking for the proper action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to plan your automation in this way so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, too.
However, even the least tech-savvy user can use the software readily, Ensuring you won’t need to employ additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing tier where each single Performance is available across every single tier. Users don’t have to fret about not obtaining key features for picking a more affordable price program.
The pricing is based on the number of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Marketing Automation Email Digital Marketing
The email and SMS bundles have their own different pricing versions. All these are one off payments where consumers receive a set amount of mails or SMS to ship to get a set cost, which is useful for businesses looking to do a single email or SMS burst. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, like polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is very important to company looking to construct their client base and expand the reach of their own brand. With reduced costs and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.