Why Go With ActiveTrail Marketing Automation Email Ideas
ActiveTrail.com does not require Any sort of marketing or tech experience, and even a first-time user can walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good alternative if you’re trying to start a message campaign but you’re concerned your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust so, so that messages sent to your contacts move out in the time of day when they are most-likely to get opened. Marketing Automation Email Ideas
The system also allows you to Heavily customize the messages so they do not come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and looking for custom attributes for their needs.
Ecommerce companies and internet shops.
Marketers who wish to automate their client journeys.
Benefits and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat restricted Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest working ad Campaigns exclusively by email these days, especially with virtually everyone carrying a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can make Online surveys to your customers to give you feedback, assisting you to develop superior campaigns. It is also good at integrating different programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Great way to ensure automatic interaction with clients whenever they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in numerous manners in your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy website builder. It allows you to easily export your contacts or enter them manually, and walks you through each process. When you hit “create an email” you get 5 options — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template loads having an easily customizable box of alternatives. Here you can upload pictures and create a gallery on your account that you readily pull pictures from later on. Marketing Automation Email Ideas
The sending alternatives are easy to Arrange based on contact lists which you can upgrade at will. This allows you to create many versions of a targeted campaign for multiple lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially compared to site builder websites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for after repeat usage. The templates range from sterile or very threadbare ones to more vibrant and dynamic presentations. You will find templates suited to makeup companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support agents were answered effectively. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Regardless of the topic at hand, The client support answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer support may leave something to be desired. There is not any live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and use the machine to customize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and so on. The triggering emails also give customers a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business with a small number of customers to contact, and massive corporations that can scale up to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to create a distinctive promotional page for one-off events or sales, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then integrate that data from future campaigns.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Email Ideas
Designing and publishing a questionnaire is a simple and straightforward process. Select the question types and fill in the details. ActiveTrail takes care of everything else. You can incorporate your polls in to your automation workflows.
Pick between open ended, single, multi-select and private info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) that gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by selecting from among those well-designed pre-made templates categorized by context and purpose, such as fresh tech merchandise, restaurant advertising or vacation advertising.
At this phase, half of the job has already been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of the service. Here are some of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration form into your site, which adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, such as the number of contacts opening your mails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. Additionally, integrate social network blocks into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, providing you Another route for communicating subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s added functionality to schedule the when you want to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail Provides a Considerable variety of solutions for marketing Automation, ensuring you engage with customers on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a touch celebrating their birthday, a contact or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Marketing Automation Email Ideas
Every automation procedure has a start and end, but in between, select As many or as little actions as required. You can do just about anything; for instance, create an automation to send readers an email in their birthdays, then after a timed delay of your choosing, another email could be sent which reminds contacts to get goods they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact information without needing to edit and find individual contacts.
Another excellent source for contact import direction is that the import History section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts were inserted, deleted, updated, and even how many mistakes there were throughout the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to rapidly fix the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly as it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never need to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to plan your automation in such a way so that you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, too.
However, even the least tech-savvy user can use the applications easily, Selecting you won’t have to employ additional staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade at which each single Performance is available across each and every tier. Users do not have to fret about not accessing key attributes for choosing a more affordable price plan.
The pricing depends upon the number of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Marketing Automation Email Ideas
The email and SMS bundles have their own different pricing models. These are one off payments where consumers get a fixed quantity of mails or SMS to ship for a set cost, which is useful for businesses seeking to perform a single email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective customers, which is very important to company seeking to build their client base and expand the range of their own brand. With low prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.