Why Go With ActiveTrail Marketing Automation Email Systems
ActiveTrail.com doesn’t require Any kind of advertising or tech expertise, and even a first-time consumer can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message campaign but you’re worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust so, so that messages sent to your contacts move out in the time of day when they are most-likely to get started. Marketing Automation Email Systems
The system also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and contains detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to keep up with the sort of personal interactions that are so important for a business. ActiveTrail.com delivers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size companies, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which handle multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers that want to automate their client travels.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat limited collection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate working ad Campaigns solely by email these days, especially with virtually everyone carrying a smart phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop superior campaigns. It is also good at incorporating different applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Great way to ensure automated interaction with customers anytime they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to create and can be incorporated in multiple ways in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily import your contacts or enter them manually, and walks you through every process. When you hit on”make an email” you receive 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps with an easily customizable box of alternatives. Here you can upload images and make a gallery in your account which you readily pull images from later on. Marketing Automation Email Systems
The sending options are easy to Arrange based on contact lists which you can update at will. This allows you to make many variations of a targeted campaign for multiple lists of individuals with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially compared to website builder sites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or quite threadbare ones into more colorful and lively demonstrations. You will find templates suited to cosmetics companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the same time was answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support answers were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, compared to other tech Sites, ActiveTrail’s customer support might leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for discovering when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two and then use the machine to customize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses that has a small number of clients to contact, and large corporations who can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Fantastic way to produce a distinctive promotional site for one-off events or revenue, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then integrate that data from future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Email Systems
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your polls in to your automation workflows.
Choose between open-ended, single, multi-select and private info questions. Additionally, select personal information, a matrix of selection and Net Promoter Score (NPS) which provides you an overall index of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by picking from one of the most popular pre-made templates categorized by purpose and context, such as fresh tech product, restaurant advertising or vacation advertisement.
At this phase, half of the job has already been performed for you. All you Need to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of the service. Here are some of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration type to your site, which automatically adds customers to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to discover, like the number of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration form. In addition, incorporate social network blocks into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your clients at the best time.
ActiveTrail offers a Considerable number of options for marketing Automation, making sure you engage with customers on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking on a hyperlink.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Marketing Automation Email Systems
Every automation process has a start and end, but in between, select As many or as little actions as required. You can do just about anything; for example, make an automation to send subscribers an email in their birthdays, then after a timed delay of your choosing, another email could be sent that reminds contacts to buy products they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it easily enables you to upgrade existing contact info without having to edit and find individual contacts.
Another excellent resource for contact import management is that the import Background section, which gives you an overview of all imported contacts. From here, determine how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Opportunity to rapidly fix the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you never have to trawl through pages of options searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in this way so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the applications easily, Ensuring you won’t have to employ additional staff or spend time training your current workforce.
ActiveTrail offers a transparent pricing grade at which each single Functionality is available across every single tier. Users don’t need to fret about not accessing key attributes for picking a cheaper price plan.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Marketing Automation Email Systems
The email and SMS bundles have their own different pricing models. All these are one off payments where consumers get a set amount of mails or SMS to send for a set price, which is useful for companies seeking to do a single email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is important for company looking to build their customer base and expand the reach of their own brand. With reduced prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.