Why Go With ActiveTrail Marketing Automation Flow
ActiveTrail.com does not require Any kind of marketing or tech experience, and even a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you’re worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages sent to your contacts go out at the right time of day when they are most-likely to get opened. Marketing Automation Flow
The platform also allows you to Heavily personalize the messages so that they do not come off as form letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions which are so crucial for a business enterprise. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, who are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which handle multiple accounts, and searching for custom features for their demands.
Ecommerce businesses and online shops.
Marketers who want to automate their customer journeys.
Advantages and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted collection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying a smart phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It is also effective at integrating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Easy to create and can be integrated in numerous ways in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily export your contacts or enter them manually, and walks you through each process. When you hit “create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps with an easily customizable box of options. Here you can upload images and make a gallery in your account that you easily pull images from in the future. Marketing Automation Flow
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This allows you to create multiple variations of a targeted campaign for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much variety, especially not compared to site builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of choices.
The platform Permits You to save Your templates for later repeat usage. The templates include sterile or quite threadbare ones to more vibrant and lively presentations. You will find templates suited for cosmetics companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer support representatives were answered efficiently. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same time was answered 4 hours later.
Irrespective of the Subject at hand, The customer support responses were kind, helpful, and asked for clarifications so that they are of more help.
Nevertheless, in comparison to other tech Websites, ActiveTrail’s customer service may leave something to be wanted. There is no live chat window or 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for discovering when and how each and every contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and use the system to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to small boutique business that has a few of customers to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to choose which program works best for them.
The landing page creator is a Great way to create a distinctive promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Flow
Designing and publishing a survey is a simple and straightforward process. Select the query types and fill in the particulars. ActiveTrail takes care of everything else. You can incorporate your surveys into your automation workflows.
Choose between open-ended, single, multi-select and personal info questions. Additionally, select private information, a matrix of selection and Net Promoter Score (NPS) which gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing tools. Start by selecting from one of those most popular pre-made templates categorized by purpose and context, such as new technology product, restaurant advertising or vacation advertising.
At this stage, half of this work has been performed for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, images, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The utility of the ceremony. Here are some of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration form into your site, which adds users to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to discover, like the amount of contacts opening your emails, their demographics or the proportion of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, integrate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another route for communicating subscribers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail Provides a substantial variety of solutions for promotion Automation, ensuring you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Marketing Automation Flow
Every automation procedure has a beginning and end, but in between, select As many or as few actions as required. You can do just about anything; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, another email may be sent that reminds contacts to buy goods that they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to update existing contact information without needing to find and edit individual contacts.
Another Superb source for touch import direction is the import Background section, which provides you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, updated, deleted, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Opportunity to quickly fix the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever need to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to organize your automation in this manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t need to hire additional staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which each single Performance can be found across each and every tier. Users don’t need to worry about not obtaining key attributes for picking a cheaper price program.
The pricing is based on the Amount of contacts that the Company wants to Contact, beginning at $500 for up to 500 contacts. Marketing Automation Flow
The email and SMS bundles have their own different pricing versions. These are one off payments where consumers get a fixed quantity of mails or SMS to ship for a set cost, which is useful for companies seeking to do just one email or SMS blast. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This software solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective clients, which is very important to company looking to build their customer base and expand the range of their brand. With low prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.