Why Go With ActiveTrail Marketing Automation Plan
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, and even a first-time user can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good alternative if you’re looking to start a message campaign but you are worried your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages sent to your contacts go out at the time of day when they’re most-likely to get started. Marketing Automation Plan
The system also allows you to Heavily customize the messages so that they don’t come off as type letters or spam, and includes detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which handle many accounts, and searching for custom attributes for their demands.
Ecommerce businesses and online shops.
Marketers who want to automate their client travels.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer support
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It’s also good at integrating different applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered emails is a Fantastic way to guarantee automatic interaction with clients anytime they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple site builder. It enables you to easily export your contacts enter them manually, and walks you through every process. When you hit on”make an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload images and make a gallery on your account that you readily pull pictures from later on. Marketing Automation Plan
The sending alternatives are easy to Arrange according to contact lists that you can upgrade at will. This permits you to make many versions of a targeted campaign for numerous lists of individuals with different traits and interests, which you may track through ActiveTrail’s analytics system.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially compared to site builder websites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of options.
The platform allows you to save Your templates for after repeat usage. The templates include blank or quite threadbare ones to more colorful and dynamic presentations. You will find templates suited for cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic designs, but each alternative is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer support query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at precisely the same period was also answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications so that they are of more assistance.
That said, in comparison to other tech Websites, ActiveTrail’s customer support may leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for discovering when and how each and every contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and use the system to personalize the messages for your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique businesses that has a small number of clients to contact, and massive corporations who can scale up to massive plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a special promotional page for one-off events or sales, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then integrate that data from future campaigns.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Marketing Automation Plan
Designing and publishing a questionnaire is a simple and straightforward process. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You are able to integrate your polls into your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) which gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Start by picking from one of those well-designed pre-made templates categorized by context and purpose, such as new technology merchandise, restaurant advertising or vacation advertisement.
At this phase, half of this work has already been performed for you. All you Need to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Such as blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of the service. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration type to your site, which adds customers to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, such as the number of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration form. In addition, incorporate social network blocks into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication readers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, ensuring it reaches your clients at the most optimal time.
ActiveTrail offers a substantial variety of solutions for promotion Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Marketing Automation Plan
Every automation procedure has a start and end, but in between, select As many or as little actions as required. You can do just about anything; for example, make an automation to send readers an email in their birthdays, then following a timed delay of your choosing, yet another email may be sent which reminds contacts to get goods they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily enables you to update existing contact info without having to find and edit individual contacts.
Another Superb source for touch import management is the import History section, which gives you an overview of all imported contacts. From here, determine how many contacts have been added, deleted, updated, as well as how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to rapidly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of choices looking for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complex and dynamic automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout enables you to plan your automation in this way so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, too.
However, even the least tech-savvy user can use the applications easily, Selecting you won’t need to hire extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade at which each single Performance can be found across every single tier. Users don’t have to fret about not obtaining key attributes for picking a cheaper price program.
The pricing is based on the number of contacts the Company wants to Contact, starting at $7 for up to 500 contacts. Marketing Automation Plan
The email and SMS packages have their own different pricing models. These are one off payments where users receive a set amount of mails or SMS to ship for a set price, which is beneficial for companies looking to do just one email or SMS blast. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This program solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is important for company seeking to construct their client base and expand the reach of their brand. With low costs and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.