Why Move With ActiveTrail Marketing Automation Software Companies
ActiveTrail.com doesn’t require Any sort of marketing or tech experience, and even a first-time user can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re looking to start a message effort but you’re concerned your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they’re most-likely to get opened. Marketing Automation Software Companies
The system also allows you to Heavily personalize the messages so that they do not come off as type letters or spam, and contains detailed reports and analysis in your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and looking for custom features for their demands.
Ecommerce companies and online stores.
Marketers that want to automate their client journeys.
Advantages and Disadvantages
Landing page builder
Effortless to use
Responsive customer support
Somewhat restricted Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns solely by email these days, particularly with virtually everybody carrying a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
Together with ActiveTrail you can create Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It’s also good at integrating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automated interaction with clients whenever they leave a message list, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in numerous manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple website builder. It enables you to easily export your contacts enter them manually, and walks you through every process. When you hit on”make an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload pictures and create a gallery on your account that you readily pull images from in the future. Marketing Automation Software Companies
The sending options are easy to Arrange according to contact lists which you can upgrade at will. This allows you to create multiple variations of a targeted effort for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially not compared to website builder sites that provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of options.
The platform allows you to save Your templates for after repeat usage. The templates range from blank or very threadbare ones into more vibrant and lively presentations. You will find templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic designs, but every option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer support query sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same time was also answered 4 hours afterwards.
Irrespective of the topic at hand, The client support answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer service may leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for discovering when and how each contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and then use the system to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a means to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique businesses with a small number of customers to contact, and large corporations that can scale to massive plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a special promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Software Companies
Designing and publishing a survey is an easy and straightforward process. Select the question types and fill in the details. ActiveTrail manages everything else. You are able to integrate your polls into your automation workflows.
Choose between open-ended, single, multi-select and private info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which gives you a general indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing programs. Begin by picking from among the most popular pre-made templates categorized with purpose and context, such as fresh tech product, restaurant promotion or holiday advertising.
At this phase, half of this job has been performed for you. All you Have to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The usefulness of this service. Here are a Few of the most common integrations:
· WordPress — Add an ActiveTrail registration form into your site, which adds customers to the ActiveTrail recipient listing, finally raising the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to find, such as the amount of contacts opening your mails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration form. Additionally, incorporate social networking cubes into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communicating readers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail Provides a substantial number of solutions for promotion Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, either a contact or clicking onto a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Marketing Automation Software Companies
Every automation procedure has a beginning and end, but in between, pick As many or as few actions as required. You can do just about whatever; for instance, make an automation to send readers an email in their birthdays, then following a timed delay of your choosing, another email could be sent that reminds contacts to get goods that they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact info without needing to find and edit individual contacts.
Another Superb resource for touch import direction is the import History section, which provides you a synopsis of imported contacts. From here, determine how many contacts have been inserted, deleted, updated, as well as how many mistakes there were throughout the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of options searching for the proper action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complicated and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to plan your automation in such a manner so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
However, even the least tech-savvy user can use the software easily, Selecting you won’t need to hire extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier at which every single Functionality can be found across every single tier. Users don’t need to fret about not accessing key features for picking a more affordable price plan.
The pricing is based on the Amount of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Marketing Automation Software Companies
The email and SMS bundles have their own independent pricing versions. All these are one off payments where consumers get a fixed quantity of mails or SMS to send to get a set cost, which is beneficial for businesses seeking to do a single email or SMS burst. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This program solution melts the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is important for company seeking to construct their client base and expand the reach of their brand. With reduced prices and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.