Why Move With ActiveTrail Marketing Automation Software Vendors
ActiveTrail.com does not require Any kind of advertising or tech experience, and even a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to start a message effort but you’re worried your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust so, so that messages delivered to your contacts go out in the time of day when they’re most-likely to get started. Marketing Automation Software Vendors
The system also allows you to Heavily customize the messages so they do not come off as type letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and so on ), helping you stay informed about the sort of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and looking for custom attributes for their demands.
Ecommerce companies and internet shops.
Marketers that wish to automate their client journeys.
Advantages and Disadvantages
Landing page builder
Effortless to use
Responsive customer support
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, helping you develop better campaigns. It is also effective at incorporating other programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Great way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in numerous ways in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a easy site builder. It allows you to easily import your contacts enter them manually, and walks you through each process. When you hit “create an email” you get 5 options — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps having an easily customizable box of alternatives. Here you can upload pictures and create a gallery on your account which you readily pull images from in the future. Marketing Automation Software Vendors
The sending alternatives are easy to Arrange based on contact lists that you can upgrade at will. This allows you to create multiple variations of a targeted campaign for multiple lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there isn’t much selection, especially not compared to website builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform allows you to save Your templates for later repeat usage. The templates range from blank or quite threadbare ones to more vibrant and lively demonstrations. You will find templates suited to makeup companies appearing to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic layouts, but each option is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same time was answered 4 hours later.
Irrespective of the topic at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they are of more help.
That said, compared to other tech Sites, ActiveTrail’s customer support may leave something to be desired. There is no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for determining when and how each contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and use the machine to customize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The tripping emails also give users a way to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a small number of customers to contact, and massive corporations that can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to create a distinctive promotional page for one-off events or sales, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data in future attempts.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Software Vendors
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. Additionally, select personal information, a matrix of selection and Net Promoter Score (NPS) which gives you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing programs. Start by picking from among the well-designed pre-made templates categorized with purpose and context, such as new tech merchandise, restaurant promotion or holiday advertisement.
At this phase, half of this work has already been performed for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that greatly enhances The utility of this ceremony. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration form to your site, which adds users to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to discover, like the number of contacts opening your mails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration form. In addition, integrate social network blocks into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There is the added functionality to program the when you would like to send the SMS effort, ensuring it reaches your customers at the most optimal time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Marketing Automation Software Vendors
Every automation process has a beginning and end, but in between, pick As many or as little activities as required. You can do just about whatever; for example, make an automation to send subscribers an email on their birthdays, then after a timed delay of your choice, yet another email may be sent that reminds contacts to buy products they have in their own basket.
Several innovative functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact info without needing to edit and find individual contacts.
Another Superb resource for contact import management is the import Background section, which provides you an overview of all imported contacts. From here, ascertain how many contacts were inserted, updated, deleted, and even how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly repair the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of choices looking for the appropriate action, making it appropriate for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complicated and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in such a manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, as always.
However, the least tech-savvy user can use the software readily, Selecting you won’t have to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier where each single Performance is available across each and every tier. Users do not need to fret about not accessing key attributes for picking a more affordable price plan.
The pricing depends upon the number of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Marketing Automation Software Vendors
The email and SMS packages have their own independent pricing models. All these are one off payments where consumers get a fixed quantity of emails or SMS to ship for a set price, which is useful for companies seeking to perform a single email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and massive companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is important for business seeking to build their client base and expand the range of their brand. With reduced costs and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.