Why Go With ActiveTrail Marketing Automation Transactional Email
ActiveTrail.com doesn’t require Any kind of marketing or tech experience, as well as a first-time consumer can walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good alternative if you’re looking to start a message campaign but you’re worried your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages sent to your contacts move out in the right time of day when they’re most-likely to get started. Marketing Automation Transactional Email
The system also allows you to Heavily customize the messages so they don’t come off as type letters or spam, and contains detailed reports and analysis in your messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), helping you keep up with the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size businesses, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle multiple accounts, and looking for custom features for their needs.
Ecommerce businesses and internet stores.
Marketers that wish to automate their client journeys.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat limited collection of accessible templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns solely by email these days, especially with virtually everyone carrying out a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, helping you develop better campaigns. It is also effective at incorporating different applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automated interaction with customers anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in multiple ways in your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy website builder. It enables you to easily import your contacts enter them manually, and walks you through every process. When you hit on”create an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template loads with an easily customizable box of options. Here you can upload images and create a gallery in your account which you easily pull pictures from later on. Marketing Automation Transactional Email
The sending options are easy to Arrange based on contact lists which you can upgrade at will. This allows you to create many versions of a targeted effort for numerous lists of individuals with different traits and interests, which you may monitor through ActiveTrail’s analytics system.
This same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially not compared to website builder websites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of options.
The platform allows you to save Your templates for later repeat use. The templates range from blank or quite threadbare ones to more colorful and dynamic presentations. There are templates suited to makeup companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic layouts, but every option is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer support agents were answered efficiently. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was answered 4 hours afterwards.
Regardless of the topic at hand, The client service answers were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, compared to other tech Sites, ActiveTrail’s customer service might leave something to be desired. There’s no live chat window or 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two and use the system to customize the messages for your customers.
Their autoresponder and occasion Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses with a small number of clients to contact, and massive corporations that can scale up to enormous plans. The user has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to create a special promotional page for one-off events or sales, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and doesn’t–and then incorporate that data from future campaigns.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Transactional Email
Designing and publishing a survey is a simple and straightforward procedure. Pick the query types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your surveys into your automation workflows.
Choose between open ended, solitary, multi-select and private info questions. Additionally, select personal info, a matrix of choice and Net Promoter Score (NPS) which gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart using easy-to-use robust editing tools. Begin by selecting from among the most popular pre-made templates categorized with context and purpose, such as new technology product, restaurant advertising or vacation advertising.
At this phase, half of the job has been done for you. All you Have to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ which are basically micro-templates Like blocks of text, pictures, sign-up types, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of this service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your blog, which adds users to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be tricky to find, like the number of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s added functionality to program the when you want to send the SMS effort, making sure it reaches your clients at the most optimal time.
ActiveTrail Provides a substantial number of solutions for marketing Automation, ensuring you engage with clients on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Marketing Automation Transactional Email
Every automation process has a start and end, but in between, select As many or as little activities as required. You can do just about anything; for instance, create an automation to send subscribers an email in their birthdays, then following a timed delay of your choosing, another email could be sent which reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life easier when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact info without having to edit and find individual contacts.
Another Superb resource for contact import direction is that the import Background section, which gives you an overview of all imported contacts. From here, ascertain how many contacts were inserted, deleted, updated, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Chance to rapidly fix the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four big widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever need to trawl through pages of choices searching for the proper action, which makes it appropriate for those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in such a manner so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
However, even the least tech-savvy user can use the software readily, Ensuring you won’t need to hire extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which every single Performance is available across each and every tier. Users do not need to fret about not obtaining key features for picking a cheaper price plan.
The pricing is based on the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Marketing Automation Transactional Email
The email and SMS bundles have their own independent pricing models. These are one off payments where users get a fixed quantity of emails or SMS to ship for a set cost, which is useful for businesses looking to perform a single email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This program solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective customers, which is very important to company seeking to construct their client base and expand the reach of their brand. With low prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.