Why Go With ActiveTrail Marketing Automation Vendors
ActiveTrail.com does not need Any kind of advertising or tech expertise, and even a first-time consumer can walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re looking to initiate a message campaign but you are concerned your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust accordingly, so that messages delivered to your contacts go out in the right time of day when they’re most-likely to get started. Marketing Automation Vendors
The system also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analytics in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), helping you keep up with the type of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage many accounts, and looking for custom features for their needs.
Ecommerce businesses and internet stores.
Marketers who want to automate their customer travels.
Advantages and Disadvantages
Landing page builder
Effortless to use
Responsive customer service
Somewhat restricted collection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns solely by email nowadays, especially with virtually everybody carrying out a intelligent phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
Together with ActiveTrail you can make Online surveys for your customers to give you feedback, assisting you to develop superior campaigns. It’s also good at incorporating other applications into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered mails is a Great way to ensure automatic interaction with clients whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in numerous ways in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple website builder. It enables you to easily export your contacts enter them manually, and walks you through every process. When you hit “create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your choice, Template heaps with an easily customizable box of options. Here you can upload pictures and make a gallery on your account which you readily pull pictures from in the future. Marketing Automation Vendors
The shipping options are easy to Arrange according to contact lists that you can update at will. This allows you to make multiple versions of a targeted campaign for multiple lists of individuals with different traits and interests, which you may track through ActiveTrail’s analytics program.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially not compared to website builder sites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform Permits You to save Your templates for later repeat usage. The templates include blank or very threadbare ones to more colorful and dynamic demonstrations. You will find templates suited for makeup companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic designs, but every alternative is extremely customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same period was answered 4 hours later.
Irrespective of the Subject at hand, The client support responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other technology Websites, ActiveTrail’s customer support may leave something to be desired. There is not any live chat window or 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for determining when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two, and then use the system to customize the messages to your clients.
Their autoresponder and occasion Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses that has a few of clients to contact, and massive corporations that can scale to enormous plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Great way to create a distinctive promotional page to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data from future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Marketing Automation Vendors
Designing and publishing a survey is an easy and straightforward procedure. Select the question types and fill in the particulars. ActiveTrail manages everything else. You can incorporate your surveys into your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. Additionally, select personal info, a matrix of selection and Net Promoter Score (NPS) that provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing tools. Start by picking from among those most popular pre-made templates categorized by purpose and context, such as new tech merchandise, restaurant advertising or vacation advertisement.
At this phase, half of the work has already been done for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The usefulness of the service. Here are some of the most Frequent integrations:
· Twitter — Insert an ActiveTrail registration form to your site, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, such as the number of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration form. Additionally, integrate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating readers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to program the when you would like to send the SMS effort, ensuring it reaches your clients at the most optimal time.
ActiveTrail Provides a substantial number of options for promotion Automation, making sure you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a contact or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Marketing Automation Vendors
Every automation procedure has a beginning and end, but in between, pick As many or as little activities as required. You can do just about anything; for instance, make an automation to send readers an email on their birthdays, then following a timed delay of your choice, another email may be sent which reminds contacts to buy products that they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily lets you update existing contact information without having to edit and find individual contacts.
Another excellent resource for touch import management is that the import History section, which provides you an overview of imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly fix the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of options searching for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complicated and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to plan your automation in this way so you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
However, even the least tech-savvy user can use the applications readily, Ensuring you won’t need to hire additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which each single Performance can be found across each and every tier. Users do not have to fret about not obtaining key attributes for choosing a cheaper price plan.
The pricing depends upon the number of contacts the Company wants to Contact, starting at $500 for up to 500 contacts. Marketing Automation Vendors
The email and SMS packages have their own different pricing versions. These are one off payments where consumers get a set amount of emails or SMS to send to get a set cost, which is useful for businesses seeking to perform just one email or SMS blast. For emails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps boost emotional bonds with present and Prospective clients, which is very important to business seeking to construct their client base and expand the reach of their own brand. With reduced costs and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.