Why Move With ActiveTrail Marketing Campaign Software
ActiveTrail.com doesn’t need Any kind of marketing or tech experience, and even a first-time consumer can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message campaign but you’re worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust so, so that messages sent to your contacts go out in the right time of day when they are most-likely to get started. Marketing Campaign Software
The platform also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and includes detailed reports and analysis in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you stay informed about the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size companies, that are looking for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and searching for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers who want to automate their customer journeys.
Benefits and Cons
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email these days, particularly with virtually everyone carrying out a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
Together with ActiveTrail you can create Online surveys to your customers to give you feedback, assisting you to develop superior campaigns. It is also good at incorporating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to ensure automated interaction with customers whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in multiple manners in your newsletters and email. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy site builder. It enables you to easily import your contacts enter them manually, and walks you through every process. When you hit “create an email” you get 5 options — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of alternatives. Here you can upload pictures and make a gallery on your account which you easily pull pictures from in the future. Marketing Campaign Software
The shipping alternatives are easy to Arrange based on contact lists that you can update at will. This permits you to create many variations of a targeted campaign for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially not compared to site builder sites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates include sterile or very threadbare ones into more colorful and dynamic demonstrations. There are templates suited to makeup companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and simple, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered efficiently. A customer service query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was answered 4 hours later.
Regardless of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, compared to other tech Sites, ActiveTrail’s customer support might leave something to be desired. There is not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and then use the system to personalize the messages to your customers.
Their autoresponder and event Mails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a means to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business that has a few of clients to contact, and massive corporations who can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Fantastic way to produce a special promotional site to get one-off events or sales, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Marketing Campaign Software
Designing and publishing a questionnaire is a simple and straightforward process. Pick the query types and fill in the particulars. ActiveTrail takes care of everything else. You are able to incorporate your polls into your automation workflows.
Pick between open ended, single, multi-select and private info questions. In addition, select personal info, a matrix of choice and Net Promoter Score (NPS) that provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart using simple robust editing programs. Begin by picking from one of the well-designed pre-made templates categorized with context and purpose, such as new tech product, restaurant promotion or holiday advertisement.
At this phase, half of this work has already been done for you. All you Need to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of this ceremony. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your site, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, such as the amount of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. Additionally, integrate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s added functionality to program the when you want to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial variety of solutions for marketing Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking onto a link.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Marketing Campaign Software
Every automation process has a start and end, but in between, select As many or as few activities as required. You can do just about whatever; for example, make an automation to send subscribers an email in their birthdays, then after a timed delay of your choice, another email could be sent which reminds contacts to buy products that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily lets you update existing contact information without needing to edit and find individual contacts.
Another excellent resource for contact import direction is that the import History section, which provides you a synopsis of all imported contacts. From here, determine how many contacts have been inserted, deleted, updated, and even how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four big widgets for emailcontacts, landing pages and reports, all of which are clearly segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever have to trawl through pages of options searching for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complicated and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive layout allows you to organize your automation in such a manner so that you understand it.
Bunch of useful templates
The service comes with email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, too.
But even the least tech-savvy user can use the applications readily, Ensuring you won’t need to hire additional staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which every single Performance can be found across each and every tier. Users don’t need to fret about not accessing key features for picking a cheaper price plan.
The pricing is based on the number of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Marketing Campaign Software
The email and SMS bundles have their own different pricing versions. All these are one off payments where consumers receive a set amount of mails or SMS to send for a set price, which is useful for businesses looking to perform a single email or SMS blast. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large businesses.
This program solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is important for company looking to construct their customer base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.