Why Go With ActiveTrail Marketing Email Automation Tools
ActiveTrail.com does not require Any kind of advertising or tech experience, as well as a first-time user can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to start a message campaign but you are concerned your mails will go to the spam folder or simply won’t get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust accordingly, so that messages sent to your contacts go out at the time of day when they’re most-likely to get opened. Marketing Email Automation Tools
The platform also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and contains detailed reports and analysis in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), helping you keep up with the sort of personal interactions which are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by choosing it for a test run.
Small and medium size companies, that are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which manage many accounts, and looking for custom attributes for their needs.
Ecommerce companies and internet shops.
Marketers that wish to automate their client journeys.
Benefits and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email nowadays, especially with virtually everyone carrying out a intelligent phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can make Online surveys for your customers to give you feedback, assisting you to develop better campaigns. It is also good at integrating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered emails is a Fantastic way to ensure automated interaction with clients whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be integrated in multiple ways on your newsletters and email. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple website builder. It enables you to easily export your contacts or enter them manually, and walks you through each process. When you hit “create an email” you get 5 choices — regular email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps having an easily customizable box of alternatives. Here you are able to upload images and create a gallery on your account which you easily pull images from later on. Marketing Email Automation Tools
The sending options are easy to Arrange based on contact lists that you can upgrade at will. This allows you to make multiple variations of a targeted campaign for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics system.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there is not much variety, especially not compared to site builder websites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for after repeat use. The templates range from blank or quite threadbare ones to more vibrant and lively presentations. There are templates suited for makeup companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic layouts, but every alternative is highly customizable.
Helpful customer service is a Powerful quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the exact same time was also answered 4 hours afterwards.
Regardless of the Subject at hand, The customer support responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other technology Sites, ActiveTrail’s customer service might leave something to be desired. There’s not any live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for determining when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and use the machine to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business that has a few of customers to contact, and large corporations that can scale up to enormous plans. The user has the leeway to choose which plan works best for them.
The landing page creator is a Great way to produce a special promotional site for one-off events or sales, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Marketing Email Automation Tools
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your polls in to your automation workflows.
Pick between open-ended, solitary, multi-select and private info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) that gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart with easy-to-use powerful editing programs. Start by selecting from among those most popular pre-made templates categorized by purpose and context, such as new technology merchandise, restaurant promotion or vacation advertisement.
At this stage, half of this job has already been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of the ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration form into your blog, which adds customers to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be tricky to discover, like the number of contacts opening your emails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration form. In addition, integrate social network blocks to your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communicating subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email advertising campaign. There is added functionality to program the when you would like to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail Provides a substantial number of options for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, a contact or clicking on a hyperlink.
Each template is fully customizable, and you can create your own Automation completely from scratch. Marketing Email Automation Tools
Every automation procedure has a start and end, but in between, pick As many or as few activities as required. You can do just about whatever; for example, create an automation to send subscribers an email in their birthdays, then following a timed delay of your choosing, another email could be sent that reminds contacts to buy products they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily enables you to upgrade existing contact information without having to edit and find individual contacts.
Another Superb source for touch import direction is that the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts have been inserted, deleted, updated, and even how many errors there were throughout the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly repair the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of options looking for the appropriate action, which makes it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and lively automation without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive layout enables you to organize your automation in this manner so that you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No specialized knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, as always.
However, even the least tech-savvy user can use the applications easily, Selecting you won’t have to hire extra staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier where each single Performance is available across every single tier. Users don’t need to fret about not obtaining key features for picking a cheaper price program.
The pricing is based on the number of contacts the business wants to Contact, beginning at $500 for up to 500 contacts. Marketing Email Automation Tools
The email and SMS packages have their own independent pricing models. These are one off payments where consumers get a set amount of emails or SMS to send to get a set cost, which is useful for businesses looking to perform a single email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This software solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is very important to company seeking to build their client base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.