Why Move With ActiveTrail Marketing Software Tools
ActiveTrail.com doesn’t need Any sort of marketing or tech expertise, and even a first-time user can walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic option if you’re looking to start a message campaign but you are concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages sent to your contacts move out in the time of day when they’re most-likely to get started. Marketing Software Tools
The platform also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and contains detailed reports and analytics on your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and searching for custom features for their needs.
Ecommerce businesses and internet shops.
Marketers that wish to automate their customer journeys.
Advantages and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer service
Somewhat limited collection of accessible templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
No one would indicate working ad Campaigns solely by email nowadays, especially with virtually everybody carrying a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys for your customers to give you feedback, helping you develop superior campaigns. It is also effective at integrating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered emails is a Great way to ensure automated interaction with clients whenever they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be integrated in multiple ways on your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has used a simple site builder. It allows you to easily import your contacts enter them manually, and walks you through every process. When you hit on”create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of options. Here you can upload pictures and make a gallery on your account which you readily pull images from in the future. Marketing Software Tools
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This permits you to make many variations of a targeted campaign for numerous lists of people with various traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much selection, especially not compared to site builder websites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for after repeat use. The templates range from blank or quite threadbare ones into more colorful and dynamic demonstrations. You will find templates suited for makeup companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and easy, even generic designs, but each alternative is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer service query sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours later, while an email sent to the customer service email at the same time was answered 4 hours later.
Irrespective of the Subject at hand, The customer support responses were kind, helpful, and asked for clarifications so that they are of more help.
That said, compared to other tech Websites, ActiveTrail’s customer service might leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive delivery Is an effective instrument for discovering when and how each contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two, and use the machine to customize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses with a few of clients to contact, and massive corporations who can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page creator is a Great way to create a special promotional site for one-off events or revenue, and with the site’s survey and polling tools, message recipients possess the means to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Marketing Software Tools
Designing and publishing a questionnaire is an easy and straightforward process. Select the query types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your polls in to your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. Additionally, select private information, a matrix of choice and Net Promoter Score (NPS) which gives you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Begin by selecting from one of those well-designed pre-made templates categorized by context and purpose, such as new tech product, restaurant advertising or vacation advertisement.
At this stage, half of this work has already been done for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ which are basically micro-templates Such as blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of the service. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration type to your site, which automatically adds customers to the ActiveTrail recipient list, finally raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, like the number of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. In addition, integrate social network blocks to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating subscribers. This is very significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to program the when you would like to send the SMS campaign, ensuring it reaches your customers at the most optimal time.
ActiveTrail offers a Considerable variety of solutions for promotion Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Marketing Software Tools
Every automation process has a start and end, but in between, select As many or as little activities as required. You can do just about whatever; for example, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, yet another email may be sent that reminds contacts to get products that they have in their basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to upgrade existing contact information without having to find and edit individual contacts.
Another excellent resource for touch import direction is that the import History section, which provides you a synopsis of imported contacts. From here, determine how many contacts were added, deleted, updated, as well as how many mistakes there were throughout the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to rapidly fix the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever have to trawl through pages of options looking for the appropriate action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complicated and lively automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to organize your automation in this manner so that you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, too.
However, even the least tech-savvy user can use the software easily, Selecting you won’t have to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing grade where each single Performance is available across each and every tier. Users don’t have to worry about not accessing key features for picking a more affordable price plan.
The pricing is based on the number of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Marketing Software Tools
The email and SMS bundles have their own independent pricing versions. All these are one off payments where users get a set amount of mails or SMS to ship to get a set cost, which is useful for companies looking to do a single email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This software solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost psychological bonds with present and Prospective customers, which is very important to business seeking to construct their customer base and expand the reach of their brand. With reduced prices and high usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.