Why Move With ActiveTrail Open Source Email Marketing Automation
ActiveTrail.com doesn’t need Any kind of advertising or tech expertise, as well as a first-time user can walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a good alternative if you’re looking to initiate a message campaign but you are worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and when, and helps you adjust accordingly, so that messages sent to your contacts move out in the time of day when they’re most-likely to get started. Open Source Email Marketing Automation
The system also allows you to Heavily customize the messages so that they don’t come off as form letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions which are so important for a business. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, that are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage many accounts, and looking for custom features for their demands.
Ecommerce businesses and internet stores.
Marketers who want to automate their client journeys.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat restricted collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying a intelligent phone with them at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, assisting you to develop better campaigns. It is also effective at incorporating other applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to guarantee automated interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in numerous manners on your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple website builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit “create an email” you get 5 choices — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template heaps having an easily customizable box of alternatives. Here you can upload pictures and make a gallery on your account that you easily pull images from later on. Open Source Email Marketing Automation
The sending options are easy to Arrange based on contact lists which you can upgrade at will. This allows you to create multiple versions of a targeted campaign for numerous lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics program.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially compared to website builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or very threadbare ones into more vibrant and dynamic presentations. There are templates suited to cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photos and simple, even generic designs, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered efficiently. A customer support question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the exact same time was answered 4 hours later.
Regardless of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they could be of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer support may leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each and every contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can try out what works with an initial campaign or two and use the system to personalize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and so on. The triggering emails also give users a means to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to small boutique business that has a small number of customers to contact, and massive corporations that can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Great way to produce a distinctive promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Open Source Email Marketing Automation
Designing and publishing a questionnaire is an easy and straightforward process. Select the query types and fill in the details. ActiveTrail manages everything else. You can incorporate your surveys in to your automation workflows.
Pick between open ended, solitary, multi-select and personal info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing tools. Begin by picking from among the well-designed pre-made templates categorized with context and purpose, such as fresh tech product, restaurant promotion or holiday advertising.
At this stage, half of this job has been performed for you. All you Have to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them into your creations. Save cubes as a template for later usage.
ActiveTrail has an exhaustive list of integrations that significantly enhances The usefulness of the service. Here are some of the most common integrations:
· WordPress — Insert an ActiveTrail registration form to your blog, which adds users to the ActiveTrail recipient listing, finally raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to discover, such as the amount of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. Additionally, incorporate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication subscribers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email advertising campaign. There is added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial number of solutions for marketing Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation completely from scratch. Open Source Email Marketing Automation
Every automation procedure has a beginning and end, but in between, select As many or as little activities as required. You can do just about anything; for instance, make an automation to send readers an email in their birthdays, then after a timed delay of your choice, another email may be sent which reminds contacts to buy goods they have in their basket.
Several innovative functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact information without having to edit and find individual contacts.
Another excellent source for contact import management is the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts were added, deleted, updated, and even how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to rapidly repair the issue.
Benefits of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never need to trawl through pages of options looking for the proper action, making it suitable for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and dynamic automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive layout allows you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
But the least tech-savvy user can use the software readily, Selecting you won’t have to hire extra staff or spend time training your current workforce.
ActiveTrail Provides a transparent pricing grade at which every single Performance can be found across each and every tier. Users don’t need to fret about not accessing key attributes for picking a cheaper price plan.
The pricing is based on the number of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Open Source Email Marketing Automation
The email and SMS bundles have their own independent pricing versions. All these are one off payments where users get a fixed quantity of mails or SMS to send for a set cost, which is useful for companies looking to do just one email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a few clicks. In addition, make use of more advanced solutions, like polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective clients, which is important for business seeking to construct their client base and expand the range of their own brand. With low costs and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.