Why Go With ActiveTrail Platform Email Marketing
ActiveTrail.com does not need Any kind of marketing or tech experience, and even a first-time consumer can easily walk through the dash and construct messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message campaign but you’re worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and helps you adjust so, so that messages sent to your contacts go out in the time of day when they’re most-likely to get started. Platform Email Marketing
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and contains detailed reports and analytics in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), helping you keep up with the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, who are looking for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers who wish to automate their client travels.
Benefits and Disadvantages
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying a intelligent phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, instantaneous notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, helping you develop better campaigns. It’s also good at integrating other programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered emails is a Great way to guarantee automated interaction with clients whenever they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up types are Easy to make and can be integrated in multiple manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a easy website builder. It allows you to easily export your contacts enter them manually, and walks you through each procedure. When you hit on”make an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you can upload images and create a gallery in your account which you easily pull images from later on. Platform Email Marketing
The sending alternatives are easy to Arrange according to contact lists that you can update at will. This allows you to make multiple variations of a targeted effort for multiple lists of people with different traits and interests, which you may track through ActiveTrail’s analytics system.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much selection, especially not compared to site builder websites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for later repeat usage. The templates include sterile or very threadbare ones into more vibrant and dynamic presentations. You will find templates suited to makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered efficiently. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at precisely the exact same period was answered 4 hours afterwards.
Regardless of the topic at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
That said, compared to other technology Sites, ActiveTrail’s customer service might leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for discovering when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two, and then use the system to customize the messages for your customers.
Their autoresponder and event Mails take the brainwork from keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business with a small number of clients to contact, and large corporations that can scale to enormous plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Fantastic way to produce a distinctive promotional page for one-off events or revenue, and with the site’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then incorporate that data from future campaigns.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Platform Email Marketing
Designing and publishing a questionnaire is a simple and straightforward procedure. Pick the query types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your polls in to your automation workflows.
Pick between open ended, single, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that provides you a general index of customer satisfaction.
ActiveTrail sets itself apart using simple robust editing programs. Begin by selecting from among those well-designed pre-made templates categorized with context and purpose, such as fresh technology product, restaurant advertising or holiday advertising.
At this stage, half of the work has been done for you. All you Have to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your own creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of this service. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration type to your site, which adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficacy of your email marketing campaigns.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, like the amount of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Email contacts which have finished a Facebook registration type. In addition, integrate social networking cubes to your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communicating readers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s the added functionality to program the when you want to send the SMS effort, ensuring it reaches your clients at the best time.
ActiveTrail offers a substantial number of options for marketing Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, a touch or clicking on a link.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Platform Email Marketing
Every automation process has a beginning and end, but in between, select As many or as few activities as required. You can do just about whatever; for instance, make an automation to send subscribers an email in their birthdays, then following a timed delay of your choosing, another email may be sent that reminds contacts to get products that they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact info without having to find and edit individual contacts.
Another excellent source for touch import direction is that the import History section, which provides you an overview of all imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, as well as how many errors there were during the importation procedure.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly repair the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever need to trawl through pages of options searching for the proper action, which makes it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complex and lively automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design allows you to plan your automation in this manner so you know it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No technical knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, though it’s always an edge, too.
But the least tech-savvy user can use the software readily, Ensuring you won’t have to employ extra staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier where every single Performance is available across each and every tier. Users don’t need to worry about not obtaining key attributes for picking a more affordable price plan.
The pricing depends upon the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Platform Email Marketing
The email and SMS bundles have their own different pricing versions. These are one off payments where consumers get a fixed quantity of mails or SMS to send to get a set price, which is beneficial for companies seeking to do just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and massive companies.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, such as surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is important for company seeking to construct their customer base and expand the reach of their brand. With low costs and higher usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.