Why Move With ActiveTrail Pogio
ActiveTrail.com doesn’t require Any sort of advertising or tech experience, and even a first-time user can walk through the dashboard and construct messages on easy, elegant templates. ActiveTrail is a good alternative if you’re looking to initiate a message effort but you’re worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust accordingly, so that messages delivered to your contacts go out in the time of day when they’re most-likely to get opened. Pogio
The system also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and contains detailed reports and analysis on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), helping you keep up with the type of personal interactions which are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that manage many accounts, and looking for custom attributes for their demands.
Ecommerce businesses and internet shops.
Marketers who want to automate their client travels.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted Selection of available templates
Some customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns solely by email nowadays, particularly with virtually everyone carrying a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
With ActiveTrail you can make Online surveys to your customers to give you feedback, assisting you to develop better campaigns. It’s also effective at incorporating other applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to guarantee automated interaction with clients whenever they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in multiple manners in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a simple site builder. It enables you to easily import your contacts enter them manually, and walks you through each procedure. When you hit “make an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of alternatives. Here you are able to upload images and create a gallery on your account which you readily pull images from in the future. Pogio
The shipping alternatives are easy to Arrange according to contact lists which you can update at will. This allows you to create multiple versions of a targeted effort for multiple lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially not compared to website builder websites that offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for later repeat usage. The templates include sterile or very threadbare ones to more colorful and lively demonstrations. There are templates suited to cosmetics companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service agents were answered effectively. A customer support question sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same period was also answered 4 hours later.
Regardless of the topic at hand, The customer service responses were kind, helpful, and asked for clarifications so that they are of more assistance.
That said, compared to other technology Sites, ActiveTrail’s customer support may leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great instrument for determining when and how each and every contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two and then use the system to personalize the messages for your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, holidays and so on. The tripping emails also give users a way to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses that has a few of clients to contact, and large corporations that can scale up to massive plans. The user has the leeway to decide which plan works best for them.
The landing page creator is a Fantastic way to produce a special promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Pogio
Designing and publishing a survey is an easy and straightforward procedure. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your surveys into your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) that gives you a general indicator of customer satisfaction.
ActiveTrail sets itself apart using easy-to-use powerful editing tools. Begin by selecting from among those well-designed pre-made templates categorized with context and purpose, such as fresh tech merchandise, restaurant promotion or holiday advertising.
At this phase, half of this work has already been performed for you. All you Have to do is edit the text and images to suit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them in your own creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of all integrations that significantly enhances The utility of this ceremony. Here are a Few of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration form into your blog, which adds users to the ActiveTrail recipient list, ultimately raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to discover, like the amount of contacts opening your emails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration type. In addition, incorporate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is the added functionality to program the when you want to send the SMS effort, making sure it reaches your clients at the best time.
ActiveTrail offers a substantial variety of options for promotion Automation, making sure you engage with customers on an individual level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, a touch or clicking on a hyperlink.
Each template is fully customizable, and you can create your own Automation completely from scratch. Pogio
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for example, create an automation to send subscribers an email in their birthdays, then following a timed delay of your choice, yet another email may be sent which reminds contacts to get goods that they have in their basket.
Several innovative functions Makes your life easier when importing data.
Among the most useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily enables you to update existing contact info without needing to find and edit individual contacts.
Another excellent resource for contact import management is that the import History section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many mistakes there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly repair the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you don’t ever need to trawl through pages of options looking for the proper action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and dynamic automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an edge, as always.
However, the least tech-savvy user can use the software easily, Selecting you won’t need to hire extra staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which every single Performance can be found across each and every tier. Users don’t need to worry about not obtaining key features for choosing a more affordable price program.
The pricing depends upon the number of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Pogio
The email and SMS packages have their own independent pricing models. All these are one off payments where consumers receive a set amount of mails or SMS to send to get a set cost, which is useful for businesses seeking to do just one email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This program solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is important for company seeking to build their client base and expand the range of their own brand. With low prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.