Why Move With ActiveTrail Sales And Marketing Automation Software
ActiveTrail.com doesn’t need Any kind of marketing or tech expertise, and even a first-time consumer can easily walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to start a message effort but you are worried your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust so, so that messages delivered to your contacts go out in the right time of day when they’re most-likely to get started. Sales And Marketing Automation Software
The system also allows you to Heavily customize the messages so they don’t come off as type letters or spam, and contains detailed reports and analysis on your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle many accounts, and searching for custom attributes for their demands.
Ecommerce businesses and internet stores.
Marketers who want to automate their client journeys.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer support
Somewhat limited collection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer service
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would suggest working ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
Together with ActiveTrail you can make Online surveys to your clients to give you feedback, helping you develop better campaigns. It is also effective at incorporating other applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with customers whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be integrated in multiple ways in your email and newsletters. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy site builder. It allows you to easily import your contacts enter them manually, and walks you through every process. When you hit on”make an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you can upload images and create a gallery on your account which you readily pull pictures from later on. Sales And Marketing Automation Software
The sending options are easy to Arrange according to contact lists which you can update at will. This permits you to create multiple variations of a targeted campaign for numerous lists of people with various traits and interests, which you can track through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much variety, especially compared to website builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of choices.
The platform allows you to save Your templates for after repeat use. The templates include sterile or quite threadbare ones into more colorful and lively demonstrations. There are templates suited to cosmetics companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and easy, even generic layouts, but every option is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered effectively. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the exact same time was answered 4 hours afterwards.
Regardless of the topic at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other tech Websites, ActiveTrail’s customer support might leave something to be wanted. There is not any live chat window or 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive delivery Is an effective tool for determining when and how each contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two and use the system to personalize the messages for your customers.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give users a means to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses with a small number of customers to contact, and massive corporations that can scale up to enormous plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Great way to create a distinctive promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data in future attempts.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their own needs better. Sales And Marketing Automation Software
Designing and publishing a questionnaire is an easy and straightforward process. Select the query types and fill in the details. ActiveTrail manages everything else. You are able to incorporate your polls in to your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. In addition, select personal info, a matrix of choice and Net Promoter Score (NPS) that gives you an overall index of customer satisfaction.
ActiveTrail sets itself apart with simple robust editing programs. Begin by picking from among those most popular pre-made templates categorized with purpose and context, such as fresh technology product, restaurant advertising or holiday advertisement.
At this phase, half of this job has been performed for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up types, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of the ceremony. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient listing, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data which will otherwise be difficult to find, like the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating readers. This is very significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email advertising campaign. There’s the added functionality to schedule the when you would like to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of solutions for marketing Automation, ensuring you engage with customers on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking on a hyperlink.
Each template is fully customizable, and you can create your own Automation completely from scratch. Sales And Marketing Automation Software
Every automation procedure has a start and end, but in between, select As many or as few actions as required. You can do just about whatever; for instance, create an automation to send subscribers an email on their birthdays, then after a timed delay of your choice, another email could be sent that reminds contacts to get products that they have in their own basket.
Several innovative functions Makes your life easier when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you update existing contact information without needing to edit and find individual contacts.
Another Superb source for touch import management is that the import History section, which provides you a synopsis of imported contacts. From here, determine how many contacts were added, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly fix the matter.
Benefits of ActiveTrail
The interface is straightforward and clutter free, which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you don’t ever need to trawl through pages of options searching for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your leisure. The non-restrictive layout allows you to organize your automation in this way so that you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
However, the least tech-savvy user can use the software readily, Selecting you won’t have to hire extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier at which each single Functionality can be found across every single tier. Users don’t have to worry about not accessing key attributes for choosing a cheaper price program.
The pricing depends upon the number of contacts that the business wants to Contact, beginning at $500 for up to 500 contacts. Sales And Marketing Automation Software
The email and SMS bundles have their own different pricing models. All these are one off payments where users receive a set amount of mails or SMS to send for a set cost, which is beneficial for businesses seeking to do just one email or SMS burst. For mails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective clients, which is very important to company seeking to construct their customer base and expand the range of their own brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.