Why Go With ActiveTrail Simplycast
ActiveTrail.com does not require Any sort of advertising or tech experience, and even a first-time consumer can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re looking to initiate a message effort but you’re concerned your mails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the mails and when, and enables you adjust accordingly, so that messages delivered to your contacts move out at the right time of day when they are most-likely to get started. Simplycast
The system also allows you to Heavily personalize the messages so they do not come off as type letters or spam, and contains detailed reports and analysis on your messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), assisting you to keep up with the type of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size businesses, that are searching for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that manage multiple accounts, and looking for custom features for their needs.
Ecommerce companies and online stores.
Marketers who want to automate their customer journeys.
Benefits and Cons
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying a intelligent phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It’s also effective at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered emails is a Great way to guarantee automated interaction with clients anytime they leave a message list, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be integrated in numerous manners in your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a simple site builder. It allows you to easily export your contacts enter them manually, and walks you through each process. When you hit “make an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of options. Here you can upload pictures and create a gallery on your account which you easily pull pictures from later on. Simplycast
The shipping alternatives are easy to Arrange based on contact lists that you can update at will. This permits you to make many versions of a targeted effort for multiple lists of individuals with various traits and interests, which you may monitor through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially not compared to website builder sites which provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Variety of options.
The platform allows you to save Your templates for after repeat usage. The templates range from blank or very threadbare ones into more vibrant and dynamic presentations. You will find templates suited for makeup companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic designs, but every alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered efficiently. A customer support question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the same time was also answered 4 hours afterwards.
Irrespective of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications so that they are of more help.
That said, compared to other tech Sites, ActiveTrail’s customer support might leave something to be wanted. There’s no live chat window 24/7, 1-800 hotline to get from the heat of the moment.
ActiveTrail’s predictive Shipping Is a great tool for determining when and how each and every contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to try out what works with a first campaign or two, and use the system to customize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give customers a means to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business that has a small number of customers to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to decide which plan works best for them.
The landing page founder is a Fantastic way to create a distinctive promotional site to get one-off events or revenue, and with the website’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then integrate that data from future attempts.
With ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, ultimately taking a few of the guesswork out and giving you the confidence to serve their needs better. Simplycast
Designing and publishing a survey is a simple and straightforward process. Pick the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your polls in to your automation workflows.
Choose between open ended, solitary, multi-select and personal info questions. Additionally, select personal information, a matrix of selection and Net Promoter Score (NPS) which gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Begin by selecting from one of the well-designed pre-made templates categorized by context and purpose, such as fresh tech product, restaurant promotion or holiday advertising.
At this stage, half of this job has been performed for you. All you Have to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, images, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is simply a case of dragging and dropping them in your own creations. Save cubes as a template for later use.
ActiveTrail has a comprehensive list of integrations that significantly enhances The usefulness of the service. Here are some of the most common integrations:
· Twitter — Add an ActiveTrail registration type into your blog, which automatically adds users to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your client list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to find, such as the number of contacts opening your mails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. Additionally, incorporate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another route for communication subscribers. This is very significant with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS effort, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial variety of options for promotion Automation, ensuring you engage with clients on an individual level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation completely from scratch. Simplycast
Every automation procedure has a start and end, but in between, pick As many or as few activities as required. You can do just about anything; for example, create an automation to send readers an email in their birthdays, then after a timed delay of your choice, yet another email could be sent which reminds contacts to get products that they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without needing to edit and find individual contacts.
Another excellent resource for contact import management is that the import Background section, which provides you an overview of imported contacts. From here, determine how many contacts have been added, updated, deleted, as well as how many mistakes there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly fix the issue.
Benefits of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all of which are clearly segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Instinctive visual pipeline which designed with brevity in your mind.
You are never more than 2-3 clicks away from adding another step to your Automation procedure, and you don’t ever have to trawl through pages of options searching for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately meaning you create complex and dynamic automations with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive design allows you to organize your automation in this manner so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters which Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, too.
But even the least tech-savvy user can use the applications easily, Ensuring you won’t have to employ extra staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing tier where every single Functionality is available across every single tier. Users do not need to fret about not obtaining key attributes for choosing a cheaper price program.
The pricing depends upon the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. Simplycast
The email and SMS packages have their own different pricing versions. These are one off payments where users get a set amount of emails or SMS to send for a set price, which is useful for businesses seeking to do just one email or SMS burst. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This software solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps boost psychological bonds with present and Prospective clients, which is very important to company looking to construct their customer base and expand the range of their own brand. With reduced costs and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to sign up for ActiveTrail today.