Why Move With ActiveTrail Social Marketing Automation
ActiveTrail.com doesn’t need Any kind of advertising or tech expertise, as well as a first-time user can easily walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good alternative if you’re looking to initiate a message effort but you are concerned your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages sent to your contacts move out at the right time of day when they are most-likely to get started. Social Marketing Automation
The platform also allows you to Heavily customize the messages so that they don’t come off as type letters or spam, and contains detailed reports and analysis in your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), helping you stay informed about the type of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by choosing it for a test run.
Small and medium size companies, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle many accounts, and looking for custom features for their needs.
Ecommerce companies and internet stores.
Marketers that want to automate their client travels.
Advantages and Disadvantages
Landing page builder
Effortless to use
Responsive customer service
Somewhat limited Selection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer service
Compliant with spam regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email these days, especially with virtually everyone carrying out a smart phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It is also effective at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to guarantee automatic interaction with clients anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Easy to create and can be incorporated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy website builder. It allows you to easily export your contacts or enter them manually, and walks you through each procedure. When you hit “create an email” you get 5 choices — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of options. Here you can upload pictures and make a gallery in your account that you easily pull pictures from in the future. Social Marketing Automation
The shipping alternatives are easy to Arrange based on contact lists which you can upgrade at will. This permits you to create many variations of a targeted effort for numerous lists of individuals with different traits and interests, which you may track through ActiveTrail’s analytics program.
This Exact Same ease of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially not compared to website builder sites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform Permits You to save Your templates for later repeat usage. The templates include sterile or very threadbare ones into more colorful and lively demonstrations. There are templates suited to cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for families and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and simple, even generic designs, but every alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered efficiently. A customer support query sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the exact same time was also answered 4 hours later.
Irrespective of the topic at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they could be of more assistance.
Nevertheless, compared to other technology Websites, ActiveTrail’s customer support may leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each contact reads emails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and then use the system to customize the messages for your customers.
Their autoresponder and occasion Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The tripping emails also give users a means to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique businesses that has a small number of customers to contact, and large corporations who can scale up to enormous plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Great way to create a distinctive promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Social Marketing Automation
Designing and publishing a questionnaire is a simple and straightforward process. Select the query types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your surveys in to your automation workflows.
Pick between open ended, single, multi-select and personal info questions. Additionally, select private information, a matrix of selection and Net Promoter Score (NPS) that gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Start by selecting from among those most popular pre-made templates categorized by purpose and context, such as new technology product, restaurant advertising or vacation advertising.
At this phase, half of this work has been performed for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save blocks as a template for later use.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of this ceremony. Here are a Few of the most common integrations:
· Twitter — Insert an ActiveTrail registration form to your blog, which automatically adds users to the ActiveTrail recipient listing, ultimately increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to a Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, such as the number of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have completed a Facebook registration form. In addition, incorporate social network blocks to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication subscribers. This is particularly significant with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your clients at the best time.
ActiveTrail Provides a Considerable variety of options for promotion Automation, making sure you engage with clients on an individual level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, a touch or clicking onto a hyperlink.
Every template is fully customizable, and you can create your own Automation entirely from scratch. Social Marketing Automation
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about whatever; for instance, create an automation to send readers an email on their birthdays, then after a timed delay of your choosing, another email could be sent which reminds contacts to get products that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the very useful is the’Update existing contacts’ checkbox which Mitigates the risk of creating duplicate contacts, but it readily enables you to update existing contact information without needing to find and edit individual contacts.
Another Superb source for touch import management is that the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts were added, updated, deleted, as well as how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to rapidly fix the issue.
Benefits of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dash features four large widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never need to trawl through pages of options searching for the proper action, which makes it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complex and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto at your own leisure. The non-restrictive layout enables you to organize your automation in this way so you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, too.
However, the least tech-savvy user can use the software readily, Selecting you won’t have to employ additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing grade at which every single Functionality can be found across every single tier. Users don’t need to fret about not obtaining key features for choosing a more affordable price program.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $500 for up to 500 contacts. Social Marketing Automation
The email and SMS bundles have their own independent pricing versions. All these are one off payments where consumers get a set amount of mails or SMS to send for a set price, which is useful for companies looking to do just one email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large businesses.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is very important to business looking to construct their client base and expand the range of their brand. With reduced prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.