Why Move With ActiveTrail Socketlabs
ActiveTrail.com doesn’t require Any kind of marketing or tech experience, and even a first-time user can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to start a message campaign but you are worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust so, so that messages sent to your contacts go out in the right time of day when they are most-likely to get started. Socketlabs
click here to subscribe to ActiveTrail today.
The platform also allows you to Heavily personalize the messages so they do not come off as form letters or spam, and includes detailed reports and analytics in your messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), helping you keep up with the type of personal interactions which are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there is little to lose by choosing it for a test run.
Ideal for
Small and medium size businesses, who are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies that manage multiple accounts, and looking for custom attributes for their demands.
Ecommerce businesses and online shops.
Marketers who want to automate their client journeys.
Benefits and Disadvantages
Advantages:
Low cost
Landing page builder
Effortless to use
Responsive customer service
Disadvantages:
Somewhat limited Selection of available templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with spam regulations
More Reasons to Choose ActiveTrail
Nobody would suggest working ad Campaigns solely by email these days, particularly with virtually everybody carrying out a smart phone with them at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, assisting you to develop better campaigns. It is also good at incorporating other applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with customers whenever they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up types are Easy to make and can be incorporated in multiple manners on your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple site builder. It enables you to easily export your contacts enter them manually, and walks you through every process. When you hit on”create an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your selection, Template loads with an easily customizable box of alternatives. Here you can upload pictures and make a gallery on your account which you readily pull pictures from later on. Socketlabs
click here to sign up for ActiveTrail today.
The sending options are easy to Arrange based on contact lists which you can upgrade at will. This allows you to create multiple variations of a targeted effort for multiple lists of people with different traits and interests, which you can track through ActiveTrail’s analytics system.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
Templates
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially not compared to site builder sites which offer hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for later repeat use. The templates range from blank or very threadbare ones into more colorful and lively demonstrations. You will find templates suited to cosmetics companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings seem to rely Marginally heavily on stock photos and simple, even generic layouts, but each alternative is highly customizable.
Customer Support
Helpful customer service is a Powerful quality of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same period was also answered 4 hours afterwards.
Regardless of the Subject at hand, The customer service answers were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, compared to other technology Sites, ActiveTrail’s customer support may leave something to be wanted. There’s not any live chat window 24/7, 1-800 hotline to contact from the heat of the moment.
Characteristics
ActiveTrail’s predictive delivery Is an effective instrument for discovering when and how each contact reads emails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with a first campaign or two, and then use the system to customize the messages for your clients.
Their autoresponder and event Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give users a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses with a small number of customers to contact, and large corporations that can scale up to massive plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Fantastic way to produce a distinctive promotional page for one-off events or revenue, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data from future campaigns.
Surveys
With ActiveTrail’s survey alternatives you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Socketlabs
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the question types and fill in the details. ActiveTrail takes care of everything else. You can integrate your polls in to your automation workflows.
Pick between open-ended, single, multi-select and personal info questions. Additionally, select personal info, a matrix of choice and Net Promoter Score (NPS) that provides you an overall indicator of consumer satisfaction.
Editing
ActiveTrail sets itself apart with simple robust editing tools. Begin by picking from one of those well-designed pre-made templates categorized by context and purpose, such as fresh tech merchandise, restaurant promotion or vacation advertisement.
At this stage, half of this work has been done for you. All you Have to do is edit the text and graphics to suit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, images, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them in your own creations. Save cubes as a template for later use.
Integrations
ActiveTrail has a comprehensive list of integrations that significantly enhances The utility of the ceremony. Here are a Few of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration form to your blog, which automatically adds customers to the ActiveTrail recipient listing, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be difficult to find, such as the amount of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have finished a Facebook registration type. Additionally, incorporate social networking cubes into your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
SMS campaigns
With ActiveTrail, you are able to send text messages to contacts, providing you Another route for communication readers. This is very significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email marketing campaign. There is the added functionality to schedule the when you would like to send the SMS effort, ensuring it reaches your customers at the most optimal time.
Marketing Automation
ActiveTrail offers a substantial number of solutions for marketing Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you may want to send an email for, such as a contact unsubscribing, a contact celebrating their birthday, either a contact or clicking on a hyperlink.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Socketlabs
Every automation process has a start and end, but in between, pick As many or as few activities as required. You can do just about whatever; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, another email may be sent which reminds contacts to buy goods they have in their basket.
Advanced Features
Several advanced functions Makes your life easier when importing data.
Among the most useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without having to edit and find individual contacts.
Another Superb resource for contact import management is the import History section, which provides you an overview of all imported contacts. From here, ascertain how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly fix the matter.
Advantages of ActiveTrail
Straightforward interface
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of options searching for the proper action, making it appropriate for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complicated and dynamic automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your leisure. The non-restrictive design allows you to organize your automation in this manner so that you know it.
Bunch of useful templates
The service comes with email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, even the least tech-savvy user can use the applications readily, Selecting you won’t have to employ extra staff or spend time training your current workforce.
Pricing
ActiveTrail Provides a transparent pricing tier where every single Performance can be found across each and every tier. Users do not have to fret about not accessing key attributes for choosing a more affordable price plan.
The pricing is based on the Amount of contacts the business wants to Contact, starting at $7 for up to 500 contacts. Socketlabs
The email and SMS packages have their own independent pricing models. All these are one off payments where users get a fixed quantity of emails or SMS to send to get a set price, which is useful for companies looking to perform a single email or SMS burst. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
Conclusion
ActiveTrail is a full-featured,versatile cloud-based email marketing Service excellent for small, medium and large companies.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Total, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is important for company seeking to build their customer base and expand the range of their own brand. With reduced costs and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to sign up for ActiveTrail today.
click here to sign up for ActiveTrail today.