Why Move With ActiveTrail Soft Marketing Services
ActiveTrail.com doesn’t require Any sort of advertising or tech expertise, and even a first-time user can walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message effort but you’re worried your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and if, and helps you adjust accordingly, so that messages sent to your contacts go out in the time of day when they’re most-likely to get opened. Soft Marketing Services
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and so on ), assisting you to stay informed about the type of personal interactions that are so crucial for a business enterprise. ActiveTrail.com offers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size companies, who are searching for one marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services that manage multiple accounts, and searching for custom attributes for their demands.
Ecommerce businesses and online stores.
Marketers who want to automate their customer journeys.
Benefits and Cons
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign founder
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would indicate operating ad Campaigns solely by email nowadays, especially with virtually everybody carrying out a smart phone with them at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop better campaigns. It is also good at incorporating other programs in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to ensure automated interaction with clients anytime they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in multiple manners in your newsletters and email. Just like almost everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple website builder. It allows you to easily import your contacts or enter them manually, and walks you through every process. When you hit on”create an email” you receive 5 options — routine email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one which is sent when a person unsubscribes or subscribes), and RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps with an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery on your account that you readily pull images from in the future. Soft Marketing Services
The shipping alternatives are easy to Arrange based on contact lists that you can upgrade at will. This permits you to create multiple variations of a targeted campaign for numerous lists of people with different traits and interests, which you may monitor through ActiveTrail’s analytics program.
This same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much selection, especially not compared to website builder sites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of options.
The platform Permits You to save Your templates for after repeat use. The templates include blank or quite threadbare ones into more colorful and dynamic presentations. There are templates suited for makeup companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and simple, even generic layouts, but every alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered effectively. A customer service question sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the same period was also answered 4 hours afterwards.
Irrespective of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications so that they could be of more assistance.
That said, compared to other technology Sites, ActiveTrail’s customer service may leave something to be desired. There is no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads mails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with a first campaign or two and then use the system to personalize the messages for your customers.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a means to reach out to clients if/when they decide to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique business that has a few of clients to contact, and massive corporations that can scale to massive plans. The consumer has the leeway to decide which program works best for them.
The landing page founder is a Great way to produce a special promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then incorporate that data from future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Soft Marketing Services
Designing and publishing a questionnaire is a simple and straightforward procedure. Select the query types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your surveys in to your automation workflows.
Pick between open ended, single, multi-select and private info questions. Additionally, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using simple robust editing tools. Start by selecting from one of those well-designed pre-made templates categorized by context and purpose, such as fresh technology product, restaurant advertising or vacation advertising.
At this stage, half of this job has already been performed for you. All you Have to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Like blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The utility of this ceremony. Here are some of the most Frequent integrations:
· WordPress — Insert an ActiveTrail registration form into your blog, which automatically adds users to the ActiveTrail recipient listing, finally increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Email contacts that have completed a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Additional integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating subscribers. This is particularly important with the ubiquity of mobile phone usage.
Contacting users via text is a cheap and simple process, and similar to Setting up an email advertising campaign. There is added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail offers a substantial variety of solutions for marketing Automation, ensuring you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Activates you may want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a contact or clicking onto a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Soft Marketing Services
Every automation process has a start and end, but in between, pick As many or as little actions as required. You can do just about anything; for example, create an automation to send subscribers an email on their birthdays, then after a timed delay of your choosing, yet another email may be sent which reminds contacts to buy products that they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact information without having to find and edit individual contacts.
Another excellent source for contact import management is the import Background section, which provides you an overview of imported contacts. From here, ascertain how many contacts were added, updated, deleted, and even how many mistakes there were throughout the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly fix the matter.
Advantages of ActiveTrail
The interface is straightforward and clutter free which makes navigation A breeze. The dashboard features four large widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is remarkably user-friendly since it comprises of an Intuitive visual pipeline that designed with brevity in your mind.
You’re never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of choices looking for the appropriate action, making it suitable for those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately meaning you create complex and dynamic automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive design allows you to organize your automation in such a manner so you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No technical knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
However, the least tech-savvy user can use the applications readily, Ensuring you won’t need to employ extra staff or spend some time training your current workforce.
ActiveTrail offers a transparent pricing grade at which every single Functionality can be found across every single tier. Users don’t need to worry about not accessing key attributes for picking a more affordable price program.
The pricing depends upon the number of contacts that the Company wants to Contact, starting at $7 for up to 500 contacts. Soft Marketing Services
The email and SMS bundles have their own independent pricing models. All these are one off payments where consumers get a set amount of mails or SMS to send to get a set cost, which is beneficial for businesses seeking to do just one email or SMS burst. For mails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This program solution knocks down the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster emotional bonds with present and Prospective clients, which is very important to company seeking to construct their customer base and expand the range of their brand. With reduced prices and higher usability, ActiveTrail is a fantastic selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.