Why Go With ActiveTrail Software Automation Software
ActiveTrail.com does not require Any sort of advertising or tech expertise, and even a first-time user can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re trying to initiate a message campaign but you’re concerned your emails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages delivered to your contacts go out in the time of day when they are most-likely to get started. Software Automation Software
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and includes detailed reports and analytics on your messages. The autoresponder helps you schedule future messages to contacts (such as birthdays and the like), helping you keep up with the type of personal interactions which are so crucial for a business. ActiveTrail.com offers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which handle multiple accounts, and searching for custom features for their demands.
Ecommerce businesses and online shops.
Marketers who want to automate their customer journeys.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited collection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page creator
Autoresponder campaign creator
SMS campaign founder
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate working ad Campaigns exclusively by email nowadays, particularly with virtually everybody carrying a smart phone together at almost all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with quick, immediate notes.
With ActiveTrail you can create Online surveys to your customers to give you feedback, helping you develop better campaigns. It’s also effective at integrating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to navigate.
Setting up triggered mails is a Great way to ensure automated interaction with customers anytime they leave a message listing, helping you follow along with maintain your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in multiple manners on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has used a easy website builder. It enables you to easily export your contacts or enter them manually, and walks you through every process. When you hit on”make an email” you get 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), along with RSS email (an email that will be sent automatically according to an RSS feed).
After clicking on your choice, a template loads with an easily customizable box of options. Here you can upload images and create a gallery on your account that you readily pull pictures from later on. Software Automation Software
The sending alternatives are easy to Arrange according to contact lists which you can upgrade at will. This permits you to create many versions of a targeted campaign for numerous lists of people with various traits and interests, which you can monitor through ActiveTrail’s analytics system.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a rather sizable collection, there is not much selection, especially not compared to site builder websites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of choices.
The platform Permits You to save Your templates for later repeat usage. The templates range from blank or very threadbare ones into more vibrant and lively demonstrations. There are templates suited for cosmetics companies appearing to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photographs and easy, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing in regards to your business’s promotions. Queries delivered to ActiveTrail’s customer support representatives were answered efficiently. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the exact same period was also answered 4 hours later.
Irrespective of the Subject at hand, The customer support answers were kind, helpful, and asked for clarifications so that they are of more assistance.
That said, in comparison to other technology Sites, ActiveTrail’s customer support might leave something to be wanted. There’s no live chat window 24/7, 1-800 hotline to get from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great tool for discovering when and how each contact reads mails, so you aren’t only carpet-bombing your contact list and hoping for the best. You can test out what works with an initial campaign or two and use the system to personalize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork from keeping up with clients’ birthdays, anniversaries, holidays and the like. The tripping emails also give customers a way to reach out to clients if/when they decide to opt out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique businesses that has a few of customers to contact, and large corporations that can scale to enormous plans. The user has the leeway to decide which program works best for them.
The landing page creator is a Great way to create a special promotional site to get one-off events or revenue, and with the site’s poll and polling tools, message recipients have the capacity to weigh in about what works and doesn’t–and then integrate that data in future attempts.
Together with ActiveTrail’s survey alternatives you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their own needs better. Software Automation Software
Designing and publishing a survey is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail manages everything else. You can incorporate your polls into your automation workflows.
Choose between open-ended, solitary, multi-select and personal info questions. Additionally, select private info, a matrix of choice and Net Promoter Score (NPS) that gives you a general indicator of customer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Start by picking from one of the well-designed pre-made templates categorized with context and purpose, such as fresh technology product, restaurant promotion or holiday advertisement.
At this phase, half of the job has already been performed for you. All you Need to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, images, sign-up forms, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of all integrations that greatly enhances The usefulness of the service. Here are a Few of the most common integrations:
· Twitter — Add an ActiveTrail registration form to your site, which adds users to the ActiveTrail recipient list, ultimately increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, such as the amount of contacts opening your mails, their demographics or the percentage of contacts making a purchase.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration form. In addition, incorporate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, providing you Another avenue for communicating readers. This is very significant with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email marketing campaign. There’s added functionality to schedule the when you want to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of solutions for promotion Automation, ensuring you engage with clients on an individual level, while also freeing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, such as a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a hyperlink.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Software Automation Software
Every automation process has a beginning and end, but in between, pick As many or as few actions as required. You can do just about anything; for instance, create an automation to send readers an email in their birthdays, then after a timed delay of your choosing, another email could be sent that reminds contacts to get products that they have in their own basket.
Several advanced functions Makes your life simpler when importing data.
One of the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you update existing contact info without having to find and edit individual contacts.
Another Superb source for touch import direction is that the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts have been added, deleted, updated, and even how many errors there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Opportunity to quickly fix the matter.
Advantages of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are clearly segmented.
The editing interface is unexpectedly user-friendly since it consists of an Intuitive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of choices looking for the proper action, making it appropriate for all those new to marketing automation.
Everything about the interface is placed and organized, Ultimately meaning you create complicated and lively automation without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your own leisure. The non-restrictive design enables you to organize your automation in such a way so you understand it.
Bunch of useful templates
The service comes with email templates for emails and newsletters that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a couple of clicks.
No technical knowledge needed
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an advantage, as always.
However, the least tech-savvy user can use the applications easily, Ensuring you won’t have to hire additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade where each single Functionality is available across every single tier. Users do not need to worry about not obtaining key features for picking a more affordable price program.
The pricing depends upon the number of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Software Automation Software
The email and SMS packages have their own different pricing models. These are one off payments where consumers receive a set amount of mails or SMS to ship for a set price, which is useful for companies looking to perform just one email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and large companies.
This program solution melts the challenges inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps boost psychological bonds with existing and Prospective clients, which is very important to company seeking to construct their client base and expand the reach of their brand. With low costs and high usability, ActiveTrail is a great selection for marketing campaigns.
Click here to subscribe to ActiveTrail today.