Why Go With ActiveTrail Software Automation Tools
ActiveTrail.com does not need Any kind of marketing or tech expertise, and even a first-time user can easily walk through the dashboard and assemble messages on simple, elegant templates. ActiveTrail is a good option if you’re trying to initiate a message effort but you’re worried your emails will go to the spam folder or just won’t get read. The predictive delivery collects data on who opened the emails and if, and enables you adjust accordingly, so that messages delivered to your contacts move out at the right time of day when they are most-likely to get started. Software Automation Tools
The platform also allows you to Heavily personalize the messages so they don’t come off as type letters or spam, and contains detailed reports and analytics in your own messages. The autoresponder helps you schedule future messages to contacts (for birthdays and so on ), helping you keep up with the sort of personal interactions that are so crucial for a business. ActiveTrail.com delivers a free 30-day trial, therefore there is little to lose by taking it for a test run.
Small and medium size companies, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies which handle multiple accounts, and looking for custom attributes for their needs.
Ecommerce companies and internet shops.
Marketers who wish to automate their client travels.
Advantages and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing programs
Landing page founder
Autoresponder campaign founder
SMS campaign founder
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with junk regulations
More Reasons to Select ActiveTrail
Nobody would indicate operating ad Campaigns exclusively by email nowadays, particularly with virtually everyone carrying out a smart phone together at just about all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with quick, instantaneous notes.
Together with ActiveTrail you can create Online surveys for your clients to give you feedback, helping you develop superior campaigns. It’s also good at incorporating different programs into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to browse.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers whenever they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anyone who has used a easy website builder. It enables you to easily export your contacts or enter them manually, and walks you through every process. When you hit on”create an email” you get 5 options — routine email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you can upload pictures and create a gallery on your account which you easily pull pictures from later on. Software Automation Tools
The sending options are easy to Arrange according to contact lists which you can upgrade at will. This allows you to create multiple variations of a targeted effort for multiple lists of individuals with different traits and interests, which you can track through ActiveTrail’s analytics program.
The Exact Same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much variety, especially compared to website builder sites that provide hundreds, even thousands of potential templates.
Nonetheless, there are a reasonable Number of choices.
The platform Permits You to save Your templates for later repeat usage. The templates include sterile or quite threadbare ones to more colorful and dynamic presentations. You will find templates suited for cosmetics companies looking to highlight deals, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for families and holiday-goers.
The offerings seem to rely Marginally heavily on stock photographs and easy, even generic layouts, but each alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing when it comes to your company’s promotions. Queries delivered to ActiveTrail’s customer service agents were answered effectively. A customer support question sent via the site’s contact form at 9pm on a Saturday night (CST) was replied 4 hours while an email sent to the customer service email at the same time was answered 4 hours later.
Regardless of the Subject at hand, The customer service answers were kind, helpful, and asked for clarifications so that they could be of more help.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer support may leave something to be desired. There’s not any live chat window or 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive delivery Is a great tool for determining when and how each contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two and then use the machine to customize the messages to your clients.
Their autoresponder and event Mails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and the like. The triggering emails also give customers a means to reach out to customers if/when they decide to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique business that has a few of customers to contact, and massive corporations that can scale to enormous plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Great way to produce a distinctive promotional site to get one-off events or sales, and with the site’s survey and polling tools, message recipients have the means to weigh in about what works and doesn’t–and then incorporate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their needs better. Software Automation Tools
Designing and publishing a questionnaire is an easy and straightforward procedure. Pick the question types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your surveys in to your automation workflows.
Choose between open ended, single, multi-select and personal info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) that gives you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Start by selecting from among those well-designed pre-made templates categorized by purpose and context, such as new technology merchandise, restaurant promotion or holiday advertisement.
At this stage, half of the work has been done for you. All you Have to do is edit the text and images to suit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Like blocks of text, pictures, sign-up forms, as well as buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of all integrations that greatly enhances The usefulness of this service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your blog, which automatically adds customers to the ActiveTrail recipient listing, finally raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to find, such as the number of contacts opening your emails, their demographics or the proportion of contacts making a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration type. Additionally, integrate social network blocks into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communicating readers. This is very significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s the added functionality to schedule the when you want to send the SMS effort, ensuring it reaches your customers at the best time.
ActiveTrail offers a Considerable number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, like a touch unsubscribing, a contact celebrating their birthday, either a touch or clicking on a link.
Each template is fully customizable, and you can create your own Automation entirely from scratch. Software Automation Tools
Every automation process has a start and end, but in between, select As many or as few activities as required. You can do just about whatever; for instance, make an automation to send readers an email in their birthdays, then following a timed delay of your choice, yet another email could be sent which reminds contacts to get products they have in their basket.
Several advanced functions Makes your life simpler when importing data.
Among the most useful is that the’Update existing contacts’ checkbox that Mitigates the danger of creating duplicate contacts, but it readily enables you to upgrade existing contact information without needing to edit and find individual contacts.
Another excellent resource for touch import direction is that the import History section, which gives you a synopsis of all imported contacts. From here, determine how many contacts were inserted, deleted, updated, and even how many mistakes there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Opportunity to rapidly repair the issue.
Advantages of ActiveTrail
The interface is straightforward and clutter free, That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Intuitive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever have to trawl through pages of options searching for the appropriate action, which makes it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complex and lively automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout allows you to organize your automation in this manner so you understand it.
Bunch of useful templates
The service includes email templates for emails and newsletters that Are easily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge needed
Users don’t need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an edge, as always.
However, the least tech-savvy user can use the software easily, Selecting you won’t need to employ additional staff or spend some time training your current workforce.
ActiveTrail Provides a transparent pricing tier where every single Functionality can be found across each and every tier. Users don’t need to fret about not obtaining key features for choosing a more affordable price plan.
The pricing depends upon the Amount of contacts the Company wants to Contact, beginning at $7 for up to 500 contacts. Software Automation Tools
The email and SMS packages have their own independent pricing versions. These are one off payments where consumers get a set amount of mails or SMS to ship for a set price, which is beneficial for businesses looking to perform just one email or SMS burst. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and large companies.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster psychological bonds with present and Prospective customers, which is very important to company looking to construct their customer base and expand the range of their brand. With reduced prices and higher usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.