Why Go With ActiveTrail Successful Email Marketing
ActiveTrail.com does not need Any kind of advertising or tech expertise, and even a first-time consumer can easily walk through the dash and assemble messages on easy, elegant templates. ActiveTrail is a fantastic alternative if you’re trying to initiate a message campaign but you are worried your mails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages sent to your contacts go out at the time of day when they are most-likely to get started. Successful Email Marketing
The platform also allows you to Heavily customize the messages so that they do not come off as type letters or spam, and includes detailed reports and analysis in your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to keep up with the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by taking it for a test run.
Small and medium size companies, who are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services which handle multiple accounts, and searching for custom features for their needs.
Ecommerce businesses and internet stores.
Marketers who want to automate their client journeys.
Benefits and Cons
Landing page builder
Easy to use
Responsive customer support
Somewhat restricted collection of accessible templates
Many users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page creator
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Strong customer support
Compliant with junk regulations
More Reasons to Choose ActiveTrail
Nobody would indicate working ad Campaigns exclusively by email nowadays, especially with virtually everyone carrying a intelligent phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with fast, immediate notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, helping you develop better campaigns. It is also effective at incorporating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered mails is a Fantastic way to ensure automated interaction with customers whenever they leave a message listing, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Simple to make and can be incorporated in multiple manners on your email and newsletters. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple site builder. It enables you to easily export your contacts or enter them manually, and walks you through every process. When you hit on”make an email” you receive 5 options — regular email (either with a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be delivered to the individual automatically on particular dates — such as a birthday), triggered email (one which is sent when someone unsubscribes or subscribes), along with RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, a template heaps having an easily customizable box of options. Here you are able to upload pictures and create a gallery on your account that you readily pull pictures from later on. Successful Email Marketing
The sending alternatives are easy to Arrange according to contact lists which you can upgrade at will. This permits you to make many versions of a targeted campaign for multiple lists of people with different traits and interests, which you can monitor through ActiveTrail’s analytics system.
This same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there is not much selection, especially compared to website builder sites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of options.
The platform allows you to save Your templates for later repeat usage. The templates include sterile or very threadbare ones to more colorful and lively demonstrations. You will find templates suited for makeup companies looking to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic designs, but every alternative is extremely customizable.
Helpful customer service is a Strong quality of ActiveTrail–and no small thing when it comes to your business’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer service question sent via the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at precisely the same period was answered 4 hours afterwards.
Irrespective of the Subject at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they could be of more help.
That said, compared to other tech Websites, ActiveTrail’s customer support might leave something to be desired. There is no live chat window 24/7, 1-800 hotline to contact from the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for determining when and how each and every contact reads mails, so you aren’t just carpet-bombing your contact list and hoping for the best. You can try out what works with a first campaign or two and then use the system to personalize the messages to your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with clients’ birthdays, anniversaries, vacations and so on. The tripping emails also give customers a way to reach out to clients if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited equally to small boutique businesses that has a small number of clients to contact, and large corporations that can scale to massive plans. The user has the leeway to decide which program works best for them.
The landing page founder is a Great way to produce a special promotional site for one-off events or sales, and with the site’s survey and polling tools, message recipients possess the means to weigh in about what works and does not –and then integrate that data from future campaigns.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their own needs better. Successful Email Marketing
Designing and publishing a survey is an easy and straightforward process. Pick the question types and fill in the details. ActiveTrail takes care of everything else. You can integrate your surveys in to your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of consumer satisfaction.
ActiveTrail sets itself apart using simple powerful editing programs. Begin by selecting from one of the well-designed pre-made templates categorized with context and purpose, such as fresh technology product, restaurant promotion or holiday advertisement.
At this stage, half of the job has been done for you. All you Have to do is edit the text and images to fit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, pictures, sign-up types, as well as buttons and widgets for Facebook and Paypal. Embedding these micro-templates is only a case of dragging and dropping them in your own creations. Save blocks as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The utility of the service. Here are some of the most Frequent integrations:
· Twitter — Add an ActiveTrail registration type to your blog, which automatically adds customers to the ActiveTrail recipient list, ultimately increasing the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts within ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be difficult to find, such as the amount of contacts opening your emails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts which have completed a Facebook registration type. In addition, integrate social networking cubes into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, providing you Another avenue for communicating subscribers. This is particularly important with the ubiquity of cell phone usage.
Contacting users via text is a cheap and simple process, and similar to Establishing an email advertising campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your customers at the best time.
ActiveTrail Provides a substantial variety of solutions for promotion Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, either a contact or clicking onto a hyperlink.
Each template is fully customizable, and you can create your personal Automation completely from scratch. Successful Email Marketing
Every automation procedure has a start and end, but in between, pick As many or as few actions as required. You can do just about whatever; for instance, make an automation to send readers an email on their birthdays, then following a timed delay of your choice, another email could be sent which reminds contacts to get products that they have in their basket.
Several advanced functions Makes your life easier when importing data.
Among the very useful is that the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it easily enables you to upgrade existing contact information without needing to find and edit individual contacts.
Another excellent resource for touch import direction is the import Background section, which gives you a synopsis of all imported contacts. From here, determine how many contacts have been inserted, updated, deleted, and even how many errors there were during the importation procedure.
Errors rows and incorrect formatting are flagged up giving you the Chance to quickly fix the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all of which are obviously segmented.
The editing interface is unexpectedly user-friendly since it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never need to trawl through pages of options searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is placed and arranged, Ultimately which means you create complicated and dynamic automations without any training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto in your leisure. The non-restrictive layout allows you to plan your automation in such a way so you know it.
Bunch of useful templates
The service includes email templates for emails and newsletters which Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, too.
But even the least tech-savvy user can use the applications easily, Ensuring you won’t have to hire extra staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which every single Functionality can be found across each and every tier. Users do not have to fret about not accessing key attributes for picking a cheaper price plan.
The pricing is based on the Amount of contacts the Company wants to Contact, starting at $500 for up to 500 contacts. Successful Email Marketing
The email and SMS bundles have their own independent pricing versions. All these are one off payments where consumers receive a fixed quantity of mails or SMS to send for a set cost, which is beneficial for companies seeking to do a single email or SMS blast. For mails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution knocks down the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of advanced solutions, such as surveys, landing pages, A/B analytics and testing.
Total, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is important for business looking to construct their customer base and expand the reach of their brand. With reduced costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.