Why Move With ActiveTrail Targeted Email Marketing
ActiveTrail.com doesn’t need Any sort of marketing or tech expertise, and even a first-time user can walk through the dash and construct messages on simple, elegant templates. ActiveTrail is a fantastic alternative if you’re looking to start a message campaign but you are concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and if, and enables you adjust accordingly, so that messages delivered to your contacts go out at the time of day when they’re most-likely to get started. Targeted Email Marketing
The platform also allows you to Heavily personalize the messages so that they do not come off as form letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and so on ), assisting you to stay informed about the sort of personal interactions that are so important for a business enterprise. ActiveTrail.com delivers a free 30-day trial, so there is little to lose by taking it for a test run.
Small and medium size companies, that are looking for one marketing package which includes email, SMS, automations, popups and landing pages.
Digital services that handle many accounts, and searching for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers who wish to automate their customer journeys.
Benefits and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat limited collection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
Survey and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would indicate operating ad Campaigns exclusively by email these days, especially with virtually everyone carrying out a intelligent phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, immediate notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, helping you develop superior campaigns. It is also good at incorporating different programs into your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no programming experience to browse.
Setting up triggered emails is a Fantastic way to ensure automated interaction with customers whenever they leave a message list, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to create and can be incorporated in numerous manners in your newsletters and email. Just like almost everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has employed a easy website builder. It allows you to easily export your contacts enter them manually, and walks you through every process. When you hit on”make an email” you receive 5 options — regular email (either using a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of alternatives. Here you are able to upload pictures and make a gallery in your account that you readily pull images from later on. Targeted Email Marketing
The sending options are easy to Arrange according to contact lists which you can update at will. This permits you to make many versions of a targeted effort for numerous lists of individuals with various traits and interests, which you can monitor through ActiveTrail’s analytics program.
This Exact Same simplicity of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there is not much variety, especially compared to website builder sites that offer hundreds, even thousands of potential templates.
Nonetheless, there are a fair Variety of choices.
The platform allows you to save Your templates for after repeat usage. The templates include blank or very threadbare ones into more colorful and lively demonstrations. There are templates suited to cosmetics companies appearing to highlight prices, car dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings seem to rely Somewhat heavily on stock photographs and easy, even generic designs, but each alternative is extremely customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer service agents were answered efficiently. A customer service question sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same time was answered 4 hours afterwards.
Regardless of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications so that they are of more help.
That said, compared to other technology Sites, ActiveTrail’s customer support might leave something to be desired. There is no live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive delivery Is a great instrument for discovering when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two, and use the machine to personalize the messages for your customers.
Their autoresponder and event Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The triggering emails also give users a means to reach out to clients if/when they choose to go out.
ActiveTrail’s competitive pricing Strategies are well-suited equally to little boutique business with a small number of clients to contact, and large corporations who can scale up to enormous plans. The user has the leeway to decide which plan works best for them.
The landing page creator is a Fantastic way to create a distinctive promotional site to get one-off events or sales, and with the website’s poll and polling tools, message recipients have the means to weigh in about what works and does not –and then integrate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. Targeted Email Marketing
Designing and publishing a survey is an easy and straightforward procedure. Pick the query types and fill in the particulars. ActiveTrail manages everything else. You are able to incorporate your polls into your automation workflows.
Pick between open-ended, single, multi-select and private info questions. In addition, select private information, a matrix of selection and Net Promoter Score (NPS) which gives you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Start by selecting from one of those well-designed pre-made templates categorized by purpose and context, such as fresh technology product, restaurant advertising or holiday advertisement.
At this stage, half of the work has been performed for you. All you Have to do is edit the text and graphics to fit your organization.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, pictures, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save cubes as a template for later usage.
ActiveTrail has a comprehensive list of integrations that greatly enhances The usefulness of this service. Here are some of the most common integrations:
· Twitter — Insert an ActiveTrail registration type into your site, which automatically adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, giving you easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to discover, such as the number of contacts opening your emails, their demographics or the percentage of contacts creating a buy.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. Additionally, integrate social networking cubes to your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and most CRM platforms.
Together with ActiveTrail, you are able to send text messages to contacts, giving you Another route for communication readers. This is very important with the ubiquity of cell phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email marketing campaign. There’s added functionality to program the when you would like to send the SMS effort, making sure it reaches your customers at the best time.
ActiveTrail offers a substantial number of solutions for marketing Automation, making sure you engage with clients on a personal level, while also preventing yourself from repetitive actions.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a contact or clicking on a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. Targeted Email Marketing
Every automation process has a start and end, but in between, select As many or as little activities as required. You can do just about whatever; for instance, create an automation to send subscribers an email on their birthdays, then following a timed delay of your choosing, another email could be sent which reminds contacts to get goods that they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
Among the most useful is that the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily enables you to update existing contact information without having to find and edit individual contacts.
Another excellent source for touch import direction is the import Background section, which gives you a synopsis of all imported contacts. From here, ascertain how many contacts were added, updated, deleted, as well as how many errors there were during the importation process.
Errors rows and incorrect formatting are flagged up providing you the Chance to quickly repair the matter.
Benefits of ActiveTrail
The interface is simple and clutter free, That Makes navigation A breeze. The dashboard features four large widgets for emailcontacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly as it comprises of an Instinctive visual pipeline which designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation procedure, and you don’t ever have to trawl through pages of choices searching for the appropriate action, making it appropriate for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately meaning you create complicated and lively automation with no training.
The free-form interactive whiteboard allows you to drag-and-drop actions Onto at your own leisure. The non-restrictive design enables you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No specialized knowledge needed
Users do not need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
But even the least tech-savvy user can use the applications readily, Selecting you won’t need to employ extra staff or spend time training your existing workforce.
ActiveTrail offers a transparent pricing grade at which every single Functionality can be found across each and every tier. Users do not need to fret about not accessing key attributes for choosing a cheaper price program.
The pricing depends upon the Amount of contacts that the Company wants to Contact, beginning at $7 for up to 500 contacts. Targeted Email Marketing
The email and SMS packages have their own independent pricing versions. All these are one off payments where users receive a set amount of emails or SMS to send for a set price, which is beneficial for companies seeking to do just one email or SMS blast. For emails, the starting price point is $25 for 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive businesses.
This software solution melts the challenges inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with just a few clicks. In addition, make use of more advanced solutions, such as polls, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with present and Prospective customers, which is very important to company seeking to construct their customer base and expand the reach of their brand. With low prices and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to sign up for ActiveTrail today.