Why Move With ActiveTrail The Best Marketing Automation Software
ActiveTrail.com doesn’t need Any sort of advertising or tech expertise, as well as a first-time user can easily walk through the dash and assemble messages on simple, elegant templates. ActiveTrail is a fantastic option if you’re looking to initiate a message effort but you are worried your mails will go to the spam folder or just will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust so, so that messages delivered to your contacts move out in the right time of day when they are most-likely to get started. The Best Marketing Automation Software
The system also allows you to Heavily personalize the messages so they don’t come off as form letters or spam, and contains detailed reports and analytics in your own messages. The autoresponder can help you schedule future messages to contacts (such as birthdays and the like), assisting you to keep up with the sort of personal interactions that are so crucial for a business. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are searching for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital services which handle multiple accounts, and looking for custom attributes for their demands.
Ecommerce businesses and internet stores.
Marketers that wish to automate their customer travels.
Benefits and Disadvantages
Landing page builder
Easy to use
Responsive customer service
Somewhat limited Selection of available templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign founder
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns exclusively by email these days, especially with virtually everybody carrying a intelligent phone together at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your connections with quick, instantaneous notes.
With ActiveTrail you can make Online surveys for your clients to give you feedback, helping you develop better campaigns. It’s also effective at incorporating different applications into your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is simple for novices with no coding experience to browse.
Setting up triggered emails is a Great way to guarantee automated interaction with clients anytime they leave a message list, helping you follow-up and preserve your contact base.
ActiveTrail’s sign-up forms are Easy to make and can be integrated in numerous manners on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and should be somewhat familiar to anybody who has employed a simple site builder. It allows you to easily export your contacts enter them manually, and walks you through every procedure. When you hit on”create an email” you get 5 options — routine email (either using a template or your own HTML code), A/B split email (create two versions and see which works best), on event email (an email to be sent to the person automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically based on an RSS feed).
After clicking on your selection, a template loads having an easily customizable box of options. Here you can upload pictures and create a gallery in your account which you readily pull images from later on. The Best Marketing Automation Software
The sending options are easy to Arrange according to contact lists which you can update at will. This allows you to create multiple versions of a targeted effort for multiple lists of individuals with various traits and interests, which you may track through ActiveTrail’s analytics system.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail now offers 30 Templates for newsletters and 25 for landing pages. While that’s a relatively sizable collection, there isn’t much variety, especially compared to website builder sites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a reasonable Variety of choices.
The platform allows you to save Your templates for later repeat usage. The templates range from blank or very threadbare ones to more colorful and dynamic demonstrations. There are templates suited for makeup companies looking to highlight prices, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Somewhat heavily on stock photos and simple, even generic layouts, but each alternative is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no little thing in regards to your business’s promotions. Queries sent to ActiveTrail’s customer service representatives were answered efficiently. A customer support query sent via the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at the same period was answered 4 hours afterwards.
Regardless of the Subject at hand, The customer service responses were kind, helpful, and asked for clarifications to ensure they are of more help.
Nevertheless, in comparison to other tech Websites, ActiveTrail’s customer service may leave something to be wanted. There is not any live chat window 24/7, 1-800 hotline to contact in the heat of the moment.
ActiveTrail’s predictive Shipping Is an effective instrument for determining when and how each contact reads emails, so you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with an initial campaign or two, and then use the machine to customize the messages to your customers.
Their autoresponder and occasion Emails take the brainwork from keeping up with customers’ birthdays, anniversaries, holidays and the like. The tripping emails also give users a way to reach out to customers if/when they decide to go out.
ActiveTrail’s competitive pricing Strategies are well-suited both to little boutique business with a small number of clients to contact, and massive corporations that can scale to enormous plans. The consumer has the leeway to decide which plan works best for them.
The landing page creator is a Great way to create a distinctive promotional site to get one-off events or revenue, and with the website’s poll and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then incorporate that data from future attempts.
With ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, finally taking some of the guesswork out and giving you the confidence to serve their needs better. The Best Marketing Automation Software
Designing and publishing a questionnaire is an easy and straightforward procedure. Select the question types and fill in the particulars. ActiveTrail manages everything else. You can integrate your polls in to your automation workflows.
Choose between open-ended, single, multi-select and private info questions. In addition, select personal information, a matrix of choice and Net Promoter Score (NPS) which provides you an overall indicator of customer satisfaction.
ActiveTrail sets itself apart with simple robust editing programs. Start by selecting from one of the well-designed pre-made templates categorized with context and purpose, such as fresh tech product, restaurant advertising or holiday advertising.
At this stage, half of the job has already been done for you. All you Need to do is edit the text and graphics to suit your business.
Users can add pre-defined’blocks’ which are essentially micro-templates Like blocks of text, pictures, sign-up forms, as well as widgets and buttons for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save cubes as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The utility of the ceremony. Here are some of the most common integrations:
· WordPress — Add an ActiveTrail registration type to your blog, which adds customers to the ActiveTrail recipient list, finally increasing the size and efficiency of your email marketing efforts.
· SalesForce — Synchronize your customer list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information that will otherwise be tricky to find, such as the amount of contacts opening your mails, their demographics or the percentage of contacts making a buy.
· Facebook Lead Ads — Email contacts that have finished a Facebook registration type. In addition, incorporate social network blocks into your landing pages.
Additional integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another route for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email advertising campaign. There’s added functionality to program the when you want to send the SMS campaign, making sure it reaches your customers at the most optimal time.
ActiveTrail offers a substantial variety of options for promotion Automation, ensuring you engage with clients on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Triggers you might want to send an email for, like a contact unsubscribing, a touch celebrating their birthday, a contact or clicking onto a link.
Every template is fully customizable, and you can create your own Automation completely from scratch. The Best Marketing Automation Software
Every automation procedure has a beginning and end, but in between, select As many or as little activities as required. You can do just about anything; for example, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, yet another email may be sent that reminds contacts to get goods that they have in their basket.
Several advanced functions Makes your life easier when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily lets you upgrade existing contact information without having to edit and find individual contacts.
Another excellent resource for touch import direction is that the import History section, which provides you an overview of imported contacts. From here, determine how many contacts have been inserted, updated, deleted, and even how many errors there were throughout the importation process.
Errors rows and incorrect formatting are flagged up giving you the Opportunity to quickly repair the matter.
Advantages of ActiveTrail
The interface is simple and clutter free, which makes navigation A breeze. The dash features four large widgets for emailcontacts, landing pages and reports, all which are clearly segmented.
The editing interface is remarkably user-friendly as it consists of an Instinctive visual pipeline which designed with brevity in mind.
You are never more than 2-3 clicks away from adding another step to your Automation process, and you never have to trawl through pages of choices searching for the proper action, making it suitable for all those new to marketing automation.
Everything about the interface is logically placed and organized, Ultimately which means you create complicated and dynamic automation with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your own leisure. The non-restrictive design allows you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are easily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in only a few clicks.
No specialized knowledge required
Users do not need technical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, though it’s always an edge, as always.
However, the least tech-savvy user can use the software readily, Ensuring you won’t have to employ additional staff or spend some time training your existing workforce.
ActiveTrail offers a transparent pricing grade where every single Functionality is available across each and every tier. Users do not have to fret about not obtaining key features for choosing a more affordable price program.
The pricing depends upon the Amount of contacts that the business wants to Contact, starting at $500 for up to 500 contacts. The Best Marketing Automation Software
The email and SMS bundles have their own independent pricing models. These are one off payments where consumers get a set amount of emails or SMS to send for a set price, which is beneficial for companies looking to do a single email or SMS burst. For mails, the starting price point is $25 to get 1000 emails. For SMS, the starting price point is $41 for for 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service great for small, medium and massive companies.
This software solution knocks down the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with just a couple of clicks. In addition, make use of more advanced solutions, like polls, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with existing and Prospective customers, which is important for business seeking to build their customer base and expand the range of their own brand. With reduced prices and high usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.