Why Go With ActiveTrail Top Marketing Automation Companies
ActiveTrail.com does not require Any kind of marketing or tech experience, and even a first-time consumer can easily walk through the dashboard and assemble messages on easy, elegant templates. ActiveTrail is a good alternative if you’re trying to initiate a message campaign but you are worried your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the emails and when, and enables you adjust so, so that messages delivered to your contacts go out at the right time of day when they are most-likely to get opened. Top Marketing Automation Companies
The system also allows you to Heavily customize the messages so they don’t come off as type letters or spam, and includes detailed reports and analysis in your messages. The autoresponder helps you schedule future messages to contacts (for birthdays and the like), assisting you to stay informed about the sort of personal interactions that are so important for a business. ActiveTrail.com offers a free 30-day trial, so there’s little to lose by taking it for a test run.
Small and medium size companies, that are searching for a single marketing package which includes email, SMS, automations, popups and landing pages.
Digital agencies which manage multiple accounts, and looking for custom attributes for their needs.
Ecommerce businesses and internet stores.
Marketers who want to automate their customer travels.
Advantages and Disadvantages
Landing webpage builder
Effortless to use
Responsive customer support
Somewhat restricted collection of available templates
Some users report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Thorough reports and analytics
Solid customer service
Compliant with junk regulations
More Reasons to Select ActiveTrail
No one would suggest operating ad Campaigns solely by email nowadays, especially with virtually everyone carrying out a smart phone with them at just about all times. The ActiveTrail SMS marketing platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can create Online surveys to your clients to give you feedback, assisting you to develop better campaigns. It is also good at incorporating other applications in your messaging, including PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no programming experience to browse.
Setting up triggered mails is a Great way to guarantee automatic interaction with customers anytime they leave a message listing, helping you follow along with preserve your contact base.
ActiveTrail’s sign-up types are Simple to make and can be incorporated in multiple ways on your email and newsletters. Just like virtually everything else on ActiveTrail, the forms are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anybody who has used a easy website builder. It allows you to easily import your contacts or enter them manually, and walks you through every procedure. When you hit on”make an email” you get 5 choices — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the person automatically on particular dates — such as a birthday), triggered email (one that is sent when a person unsubscribes or subscribes), and RSS email (an email that will be sent automatically based on an RSS feed).
After clicking on your selection, Template heaps with an easily customizable box of options. Here you are able to upload pictures and make a gallery on your account which you readily pull pictures from later on. Top Marketing Automation Companies
The shipping alternatives are easy to Arrange according to contact lists that you can upgrade at will. This permits you to make many variations of a targeted effort for numerous lists of people with different traits and interests, which you can track through ActiveTrail’s analytics system.
The same ease of use applies to Generating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a relatively sizable collection, there isn’t much variety, especially not compared to site builder websites which provide hundreds, even thousands of possible templates.
Nonetheless, there are a fair Variety of choices.
The platform allows you to save Your templates for later repeat usage. The templates include blank or quite threadbare ones to more vibrant and dynamic demonstrations. There are templates suited to makeup companies looking to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and people for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic layouts, but every option is extremely customizable.
Helpful customer service is a Powerful feature of ActiveTrail–and no little thing in regards to your company’s promotions. Queries delivered to ActiveTrail’s customer service representatives were answered efficiently. A customer support query sent through the site’s contact form at 9pm on a Saturday night (CST) was answered 4 hours later, while an email sent to the customer service email at precisely the same period was answered 4 hours afterwards.
Regardless of the topic at hand, The client service responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
That said, compared to other technology Sites, ActiveTrail’s customer support may leave something to be desired. There is no live chat window or 24/7, 1-800 hotline to contact in the warmth of the moment.
ActiveTrail’s predictive Shipping Is an effective tool for determining when and how each and every contact reads mails, therefore you aren’t only carpet-bombing your contact list and hoping for the best. You are able to try out what works with an initial campaign or two, and use the system to customize the messages for your clients.
Their autoresponder and occasion Emails take the brainwork out of keeping up with customers’ birthdays, anniversaries, holidays and so on. The tripping emails also give customers a way to reach out to customers if/when they choose to go out.
ActiveTrail’s competitive pricing Plans are well-suited equally to little boutique businesses with a small number of clients to contact, and large corporations that can scale to enormous plans. The user has the leeway to choose which plan works best for them.
The landing page founder is a Great way to produce a special promotional page to get one-off events or revenue, and with the website’s survey and polling tools, message recipients possess the capacity to weigh in about what works and does not –and then integrate that data in future campaigns.
Together with ActiveTrail’s survey solutions you can learn a Whole Lot about your End-users and their demographics, ultimately taking some of the guesswork out and giving you the confidence to serve their needs better. Top Marketing Automation Companies
Designing and publishing a questionnaire is an easy and straightforward process. Pick the query types and fill in the details. ActiveTrail takes care of everything else. You are able to integrate your polls in to your automation workflows.
Choose between open ended, single, multi-select and personal info questions. In addition, select private info, a matrix of choice and Net Promoter Score (NPS) which provides you an overall index of consumer satisfaction.
ActiveTrail sets itself apart with simple robust editing tools. Begin by selecting from one of those well-designed pre-made templates categorized by purpose and context, such as fresh technology merchandise, restaurant promotion or holiday advertisement.
At this phase, half of the work has been done for you. All you Have to do is edit the text and graphics to fit your business.
Users can add pre-defined’blocks’ that are basically micro-templates Such as blocks of text, images, sign-up forms, and even buttons and widgets for Facebook and Paypal. Embedding those micro-templates is simply a case of dragging and dropping them into your own creations. Save blocks as a template for later usage.
ActiveTrail has an exhaustive list of all integrations that significantly enhances The usefulness of this service. Here are a Few of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type to your blog, which adds users to the ActiveTrail recipient list, ultimately raising the size and efficiency of your email marketing campaigns.
· SalesForce — Synchronize your customer list, providing you with easy access to a Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain data that will otherwise be difficult to find, such as the number of contacts opening your mails, their demographics or the proportion of contacts making a purchase.
· Facebook Lead Ads — Mail contacts that have finished a Facebook registration form. Additionally, incorporate social networking cubes to your landing pages.
Other integrations comprise Cashcow, Optimove, Personalics, Excel and many CRM platforms.
Together with ActiveTrail, you can send text messages to contacts, giving you Another avenue for communicating subscribers. This is particularly significant with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Establishing an email marketing campaign. There is added functionality to program the when you would like to send the SMS campaign, ensuring it reaches your customers at the best time.
ActiveTrail offers a substantial number of options for promotion Automation, ensuring you engage with customers on an individual level, while also preventing yourself from repetitive activities.
ActiveTrail includes nine templates to account for the most common Activates you might want to send an email for, like a contact unsubscribing, a contact celebrating their birthday, either a touch or clicking on a hyperlink.
Every template is fully customizable, and you can create your personal Automation entirely from scratch. Top Marketing Automation Companies
Every automation procedure has a start and end, but in between, pick As many or as few actions as required. You can do just about whatever; for instance, create an automation to send subscribers an email in their birthdays, then after a timed delay of your choice, yet another email may be sent that reminds contacts to buy goods they have in their own basket.
Several innovative functions Makes your life simpler when importing data.
One of the most useful is the’Update existing contacts’ checkbox that Mitigates the risk of creating duplicate contacts, but it readily enables you to update existing contact information without needing to edit and find individual contacts.
Another Superb source for contact import management is that the import Background section, which gives you an overview of imported contacts. From here, ascertain how many contacts were inserted, deleted, updated, as well as how many mistakes there were during the importation process.
Errors rows and wrong formatting are flagged up giving you the Chance to quickly fix the issue.
Advantages of ActiveTrail
The interface is simple and clutter free which makes navigation A breeze. The dash features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly since it comprises of an Instinctive visual pipeline that designed with brevity in mind.
You are never more than 2-3 clicks away from adding a second step to your Automation procedure, and you never have to trawl through pages of options searching for the appropriate action, which makes it suitable for all those new to marketing automation.
Everything about the interface is logically placed and arranged, Ultimately which means you create complex and lively automations with no training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive layout allows you to organize your automation in such a manner so that you know it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to make professional looking email, Newsletter and SMS campaigns in just a few clicks.
No specialized knowledge required
Users don’t need practical knowledge of HTML, CSS or graphic design in Order to utilize ActiveTrail, even though it’s always an advantage, as always.
But even the least tech-savvy user can use the applications readily, Selecting you won’t have to employ additional staff or spend some time training your existing workforce.
ActiveTrail Provides a transparent pricing tier where every single Functionality can be found across every single tier. Users don’t have to worry about not accessing key attributes for picking a cheaper price program.
The pricing is based on the number of contacts the business wants to Contact, starting at $500 for up to 500 contacts. Top Marketing Automation Companies
The email and SMS bundles have their own independent pricing versions. All these are one off payments where consumers receive a set amount of emails or SMS to send for a set price, which is beneficial for businesses seeking to perform just one email or SMS burst. For emails, the starting price point is $25 for 1000 emails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email marketing Service great for small, medium and massive companies.
This program solution knocks down the hurdles inherent with marketing. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. In addition, make use of more advanced solutions, like surveys, landing pages, A/B testing and analytics.
Overall, ActiveTrail helps foster emotional bonds with existing and Prospective customers, which is very important to business looking to construct their customer base and expand the range of their brand. With low costs and high usability, ActiveTrail is a great choice for marketing campaigns.
Click here to subscribe to ActiveTrail today.