Why Go With ActiveTrail Top Marketing Automation Software
ActiveTrail.com doesn’t need Any sort of marketing or tech experience, as well as a first-time consumer can easily walk through the dashboard and construct messages on simple, elegant templates. ActiveTrail is a good option if you’re looking to initiate a message effort but you are concerned your emails will go to the spam folder or simply will not get read. The predictive delivery collects data on who opened the mails and if, and helps you adjust accordingly, so that messages delivered to your contacts go out at the right time of day when they’re most-likely to get opened. Top Marketing Automation Software
The system also allows you to Heavily customize the messages so they do not come off as type letters or spam, and includes detailed reports and analytics on your own messages. The autoresponder can help you schedule future messages to contacts (for birthdays and the like), helping you stay informed about the type of personal interactions which are so important for a business enterprise. ActiveTrail.com offers a free 30-day trial, therefore there’s little to lose by choosing it for a test run.
Small and medium size businesses, who are looking for a single marketing suite that includes email, SMS, automations, popups and landing pages.
Digital agencies that handle many accounts, and looking for custom attributes for their needs.
Ecommerce businesses and online stores.
Marketers who wish to automate their customer travels.
Advantages and Disadvantages
Landing webpage builder
Easy to use
Responsive customer service
Somewhat limited Selection of accessible templates
Many customers report slow loading times
What It Offers
Easy-to-use newsletter and email editor
Competitive pricing plans
Landing page founder
Autoresponder campaign creator
SMS campaign creator
research and polling tools for message recipients
Predictive delivery of messages
Detailed reports and analytics
Strong customer support
Compliant with spam regulations
More Reasons to Choose ActiveTrail
No one would suggest working ad Campaigns solely by email nowadays, especially with virtually everyone carrying out a intelligent phone together at almost all times. The ActiveTrail SMS advertising platform brings your messaging to SMS, targeting your contacts with fast, immediate notes.
With ActiveTrail you can make Online surveys to your clients to give you feedback, assisting you to develop superior campaigns. It is also good at integrating different applications in your messaging, such as PayPal, WordPress and Salesforce.
The landing page builder is Optimized for mobile users and is easy for novices with no coding experience to navigate.
Setting up triggered mails is a Fantastic way to ensure automatic interaction with customers anytime they leave a message listing, helping you follow-up and maintain your contact base.
ActiveTrail’s sign-up forms are Easy to create and can be incorporated in numerous manners in your email and newsletters. Just like virtually everything else on ActiveTrail, the types are highly customizable.
Ease of Use
The ActiveTrail interface is Easy-to-use and ought to be somewhat familiar to anyone who has employed a simple site builder. It enables you to easily export your contacts enter them manually, and walks you through every procedure. When you hit on”create an email” you receive 5 options — routine email (either with a template or your own HTML code), A/B split email (make two versions and see which works best), on event email (an email to be delivered to the individual automatically on certain dates — such as a birthday), triggered email (one that is sent when someone unsubscribes or subscribes), along with RSS email (an email which will be sent automatically according to an RSS feed).
After clicking on your choice, Template loads with an easily customizable box of alternatives. Here you are able to upload images and create a gallery in your account which you easily pull images from in the future. Top Marketing Automation Software
The shipping options are easy to Arrange according to contact lists that you can upgrade at will. This permits you to create multiple variations of a targeted effort for numerous lists of individuals with various traits and interests, which you can track through ActiveTrail’s analytics system.
The same simplicity of use applies to Creating landing pages and SMS campaigns.
ActiveTrail currently offers 30 Templates for newsletters and 25 for landing pages. While that is a rather sizable collection, there isn’t much selection, especially not compared to website builder websites which offer hundreds, even thousands of possible templates.
Nonetheless, there are a fair Number of options.
The platform allows you to save Your templates for later repeat use. The templates include sterile or very threadbare ones to more vibrant and dynamic presentations. There are templates suited for makeup companies appearing to highlight deals, auto dealers, holiday-themed Christmas templates, food and dining-themed templates, and ones for households and holiday-goers.
The offerings Appear to rely Marginally heavily on stock photos and easy, even generic designs, but every option is highly customizable.
Helpful customer service is a Strong feature of ActiveTrail–and no small thing in regards to your company’s promotions. Queries sent to ActiveTrail’s customer support agents were answered effectively. A customer service question sent through the website’s contact form at 9pm on a Saturday night (CST) was answered 4 hours while an email sent to the customer service email at the exact same time was answered 4 hours later.
Regardless of the topic at hand, The customer support responses were kind, helpful, and asked for clarifications to ensure they are of more assistance.
Nevertheless, in comparison to other technology Sites, ActiveTrail’s customer support might leave something to be wanted. There is no live chat window 24/7, 1-800 hotline to get in the warmth of the moment.
ActiveTrail’s predictive Shipping Is a great tool for discovering when and how each and every contact reads emails, therefore you aren’t just carpet-bombing your contact list and hoping for the best. You are able to test out what works with a first campaign or two, and then use the machine to personalize the messages to your customers.
Their autoresponder and event Mails take the brainwork out of keeping up with customers’ birthdays, anniversaries, vacations and so on. The triggering emails also give customers a way to reach out to customers if/when they choose to opt out.
ActiveTrail’s competitive pricing Plans are well-suited both to little boutique businesses that has a small number of customers to contact, and massive corporations that can scale up to enormous plans. The user has the leeway to choose which program works best for them.
The landing page creator is a Fantastic way to create a special promotional page to get one-off events or sales, and with the site’s poll and polling tools, message recipients have the capacity to weigh in about what works and does not –and then incorporate that data in future attempts.
Together with ActiveTrail’s survey solutions you can learn a great deal about your End-users and their demographics, finally taking a few of the guesswork out and giving you the confidence to serve their own needs better. Top Marketing Automation Software
Designing and publishing a questionnaire is a simple and straightforward process. Select the question types and fill in the particulars. ActiveTrail takes care of everything else. You can integrate your surveys in to your automation workflows.
Pick between open ended, solitary, multi-select and private info questions. In addition, select personal info, a matrix of selection and Net Promoter Score (NPS) which provides you a general index of consumer satisfaction.
ActiveTrail sets itself apart with simple powerful editing programs. Begin by picking from one of the well-designed pre-made templates categorized by context and purpose, such as fresh tech product, restaurant advertising or vacation advertising.
At this stage, half of this work has already been performed for you. All you Have to do is edit the text and images to fit your business.
Users can add pre-defined’blocks’ that are essentially micro-templates Such as blocks of text, images, sign-up types, and even widgets and buttons for Facebook and Paypal. Embedding those micro-templates is only a case of dragging and dropping them into your own creations. Save blocks as a template for later use.
ActiveTrail has an exhaustive list of integrations that significantly enhances The usefulness of the ceremony. Here are a Few of the most Frequent integrations:
· WordPress — Add an ActiveTrail registration type to your site, which adds users to the ActiveTrail recipient list, finally raising the size and efficacy of your email marketing efforts.
· SalesForce — Synchronize your client list, providing you with easy access to your Salesforce contacts inside ActiveTrail.
· Google Analytics — Ascertain information which will otherwise be tricky to discover, like the amount of contacts opening your mails, their demographics or the percentage of contacts creating a purchase.
· Facebook Lead Ads — Mail contacts which have completed a Facebook registration form. In addition, integrate social networking cubes into your landing pages.
Other integrations include Cashcow, Optimove, Personalics, Excel and many CRM platforms.
With ActiveTrail, you are able to send text messages to contacts, giving you Another avenue for communication subscribers. This is very important with the ubiquity of mobile phone usage.
Contacting users through text is a cheap and simple process, and much like Setting up an email marketing campaign. There’s added functionality to schedule the when you would like to send the SMS campaign, making sure it reaches your clients at the most optimal time.
ActiveTrail offers a Considerable number of options for marketing Automation, making sure you engage with clients on a personal level, while also freeing yourself from repetitive activities.
ActiveTrail contains nine templates to account for the most common Triggers you may want to send an email for, such as a touch unsubscribing, a touch celebrating their birthday, either a touch or clicking onto a link.
Each template is fully customizable, and you can create your personal Automation entirely from scratch. Top Marketing Automation Software
Every automation process has a start and end, but in between, pick As many or as little activities as required. You can do just about anything; for example, make an automation to send subscribers an email on their birthdays, then following a timed delay of your choice, yet another email could be sent which reminds contacts to get goods that they have in their basket.
Several innovative functions Makes your life easier when importing data.
One of the very useful is the’Update existing contacts’ checkbox which Mitigates the danger of creating duplicate contacts, but it easily lets you upgrade existing contact information without needing to find and edit individual contacts.
Another excellent source for touch import management is the import Background section, which gives you an overview of imported contacts. From here, determine how many contacts were added, deleted, updated, and even how many errors there were throughout the importation process.
Errors rows and wrong formatting are flagged up providing you the Chance to quickly repair the issue.
Benefits of ActiveTrail
The interface is simple and clutter free That Makes navigation A breeze. The dashboard features four big widgets for email, contacts, landing pages and reports, all which are obviously segmented.
The editing interface is unexpectedly user-friendly as it consists of an Instinctive visual pipeline that designed with brevity in mind.
You’re never more than 2-3 clicks away from adding a second step to your Automation process, and you never have to trawl through pages of choices searching for the proper action, which makes it suitable for those new to marketing automation.
Everything about the interface is placed and organized, Ultimately which means you create complex and dynamic automations without any training.
The free-form interactive whiteboard lets you drag-and-drop actions Onto in your leisure. The non-restrictive design enables you to plan your automation in this manner so that you understand it.
Bunch of useful templates
The service includes email templates for newsletters and emails that Are readily customisable with drag and drop functionality.
This gives you the opportunity to create professional looking email, Newsletter and SMS campaigns in just a couple of clicks.
No technical knowledge required
Users do not need practical knowledge of HTML, CSS or graphic design in Order to use ActiveTrail, even though it’s always an advantage, as always.
However, even the least tech-savvy user can use the software easily, Selecting you won’t need to employ additional staff or spend time training your existing workforce.
ActiveTrail Provides a transparent pricing tier at which each single Performance is available across each and every tier. Users don’t have to worry about not accessing key attributes for picking a cheaper price plan.
The pricing depends upon the Amount of contacts the Company wants to Contact, beginning at $500 for up to 500 contacts. Top Marketing Automation Software
The email and SMS bundles have their own independent pricing models. These are one off payments where consumers receive a set amount of emails or SMS to send to get a set price, which is useful for businesses seeking to perform just one email or SMS blast. For emails, the starting price point is $25 to get 1000 mails. For SMS, the starting price point is $41 to get 500 SMS’.
ActiveTrail is a full-featured,versatile cloud-based email Advertising Service excellent for small, medium and large companies.
This program solution melts the hurdles inherent with advertising. Create professional-looking email and SMS campaigns, cheaply, with only a couple of clicks. Additionally, make use of more advanced solutions, like surveys, landing pages, A/B analytics and testing.
Overall, ActiveTrail helps foster psychological bonds with present and Prospective customers, which is important for business seeking to construct their client base and expand the range of their own brand. With low costs and higher usability, ActiveTrail is a fantastic choice for marketing campaigns.
Click here to sign up for ActiveTrail today.